Understanding the economic implication of creative individuals and firms is at the heart of the new economy and of related fields such as the economics of knowledge, the economics of science and innov
Understanding the economic implication of creative individuals and firms is at the heart of the new economy and of related fields such as the economics of knowledge, the economics of science and innov
This book is about the global management of creativity and related innovation processes, and examines how companies, organizations and institutions can foster the transformation of a creative idea to
