Brazil - Culture Smart!: The Essential Guide to Customs & Culture
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Don't just see the sights―get to know the people.
For many people Brazil conjures up images of football, Carnaval, and fine coffee, but it's much more than beaches and bossa nova. If we could choose only one word to describe Brazil, it would be diversity. The variety of lifestyles, ethnic groups, landscapes, and climates is simply enormous.
Jeitinho is how Brazilians deal creatively with life's everyday complications. Literally translated as a "little way," in practice it means that regardless of the rules or systems in place, where there is a will there is also usually a solution to be found. The jeitinho is so ingrained in daily life that you can see examples everywhere; managing to get a seat when all the places are booked up, traveling with more luggage than is allowed, or successfully ordering something that isn't even on the menu.
Culture Smart! Brazil is your guide to understanding the Brazilian people, their values, and the complexities of their national identity. Familiarize yourself with their traditions, culture, and way of life and your experience in this beautiful and life-affirming country will be greatly enriched.
Have a more meaningful and successful time abroad through a better understanding of the local culture. Chapters on values, attitudes, customs, and daily life will help you make the most of your visit, while tips on etiquette and communication will help you navigate unfamiliar situations and avoid faux pas.
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