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即日起~6/30,暑期閱讀書展,好書7折起

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商品類型

原文書 (11)
商品狀況

可訂購商品 (11)
庫存狀況

無庫存 (11)
商品定價

$800以上 (11)
出版日期

2020~2021 (1)
2018~2019 (1)
2016~2017 (4)
2016年以前 (5)
裝訂方式

平裝 (5)
精裝 (6)
作者

Bang Nguyen (EDT)/ Lyndon Simkin (EDT)/ Ana Isabel Canhoto (EDT) (2)
Eleonora Pantano/ Bang Nguyen/ Charles Dennis/ Bill Merrilees/ Sabine Gerlach (2)
Sabri Boubaker (EDT)/ Bang Dang Nguyen (EDT)/ Duc Khuong Nguyen (EDT) (2)
Bang Nguyen (EDT)/ T. C. Melewar (EDT)/ Don E. Schultz (EDT) (1)
Bang Nguyen (EDT)/ T. C. Melewar (EDT)/ Jane Hemsley-Brown (EDT) (1)
Bang Nguyen(EDI) (1)
Bang Nguyen/ Chris Rowley (1)
Sanjit Kumar Roy (EDT)/ Dilip S. Mutum (EDT)/ Bang Nguyen (EDT) (1)
出版社/品牌

Routledge UK (4)
Springer Verlag (3)
Routledge (2)
Elsevier Science Ltd (1)
Palgrave Macmillan (1)

三民網路書店 / 搜尋結果

11筆商品,1/1頁
Ethical and Social Marketing in Asia
作者:Bang Nguyen; Chris Rowley  出版社:Elsevier Science Ltd  出版日:2015/02/26 裝訂:精裝
There is a growing interest in firms’ adoption of ethical and social marketing approaches among academics and practitioners alike. Ethical Marketing is the application of ethics into the marketing pro
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Strategic Brand Management in Higher Education
90折
作者:Bang Nguyen(EDI)  出版社:Routledge  出版日:2021/09/30 裝訂:平裝
定價:2912 元, 優惠價:9 2621
無庫存,下單後進貨(到貨天數約30-45天)
Internet Retailing and Future Perspectives
作者:Eleonora Pantano; Bang Nguyen; Charles Dennis; Bill Merrilees; Sabine Gerlach  出版社:Routledge UK  出版日:2016/12/20 裝訂:平裝
Since the first edition of this landmark textbook published in 2004, online shopping has grown exponentially to the point that it now threatens to eclipse the high street. Its impact on consumer behav
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Internet Retailing and Future Perspectives
作者:Eleonora Pantano; Bang Nguyen; Charles Dennis; Bill Merrilees; Sabine Gerlach  出版社:Routledge UK  出版日:2016/12/20 裝訂:精裝
Since the first edition of this landmark textbook published in 2004, online shopping has grown exponentially to the point that it now threatens to eclipse the high street. Its impact on consumer behav
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Dark Side of Crm ― Customers, Relationships and Management
作者:Bang Nguyen (EDT); Lyndon Simkin (EDT); Ana Isabel Canhoto (EDT)  出版社:Routledge UK  出版日:2015/09/15 裝訂:精裝
Customers are treated badly. Not all customers. Not always. But many are and often. Some customers are bad. They treat firms badly. Firms have to react. Employees and customers endure the consequences
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Dark Side of CRM ─ Customers, relationships and management
滿額折
作者:Bang Nguyen (EDT); Lyndon Simkin (EDT); Ana Isabel Canhoto (EDT)  出版社:Routledge UK  出版日:2015/09/15 裝訂:平裝
Customers are treated badly. Not all customers. Not always. But many are and often. Some customers are bad. They treat firms badly. Firms have to react. Employees and customers endure the consequences
定價:3249 元, 優惠價:1 3249
無庫存,下單後進貨(到貨天數約45-60天)
Corporate Governance — Recent Developments and New Trends
作者:Sabri Boubaker (EDT); Bang Dang Nguyen (EDT); Duc Khuong Nguyen (EDT)  出版社:Springer Verlag  出版日:2012/12/19 裝訂:精裝
The current crisis has rocked the financial system worldwide and has cast doubt on the effectiveness of the existing regulatory regime. Thousands of firms have gone bankrupt and many financial institu
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Corporate Governance ― Recent Developments and New Trends
作者:Sabri Boubaker (EDT); Bang Dang Nguyen (EDT); Duc Khuong Nguyen (EDT)  出版社:Springer Verlag  出版日:2015/01/29 裝訂:平裝
The current crisis has rocked the financial system worldwide and has cast doubt on the effectiveness of the existing regulatory regime. Thousands of firms have gone bankrupt and many financial institu
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Services Marketing Cases in Emerging Markets ― An Asian Perspective
90折
作者:Sanjit Kumar Roy (EDT); Dilip S. Mutum (EDT); Bang Nguyen (EDT)  出版社:Springer Verlag  出版日:2016/09/15 裝訂:精裝
Thiscasebook provides students and academics in business management and marketingwith a collection of case studies on services marketing and service operationsin emerging economies. It explores curren
定價:3825 元, 優惠價:9 3443
無庫存,下單後進貨(到貨天數約30-45天)
Strategic Brand Management in Higher Education
作者:Bang Nguyen (EDT); T. C. Melewar (EDT); Jane Hemsley-Brown (EDT)  出版社:Routledge  出版日:2019/02/21 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Asia Branding ― Connecting Brands, Consumers and Companies
作者:Bang Nguyen (EDT); T. C. Melewar (EDT); Don E. Schultz (EDT)  出版社:Palgrave Macmillan  出版日:2016/10/14 裝訂:平裝
This is an edited collection examining different elements of branding within the context of Asia. Written by experts, it provides insights into current applied research on the relationship between com
若需訂購本書,請電洽客服
02-25006600[分機130、131]。

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