This book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels. It promot
When Professor Von Hardwigg and his nephew Henry discover a mysterious parchment, little do they know that it will change their lives forever.After many hours of studying the manuscript, and a great d
Biomedical Literature Mining, discusses the multiple facets of modern biomedical literature mining and its many applications in genomics and systems biology. The volume is divided into three sections
"This book explores how organizational culture plays an important role to identify and examine the internal environment of any organization. It presents the importance of creating an awareness and und
Lanthanides Series Determination by Various Analytical Methods describes the different spectroscopic and electrochemical methods used for the determination and measurement of lanthanides. Numerous exa
This book presents the proceedings of the International Conference on Recent Trends in Materials and Devices, which was conceived as a major contribution to large-scale efforts to foster Indian resear
This volume provides insight into the pivotal roles of stem cells, exosomes and other microvesicles in biofunction and molecular mechanisms and their therapeutic potential in translational nanomedicin
A gamble on trading ships at sea, a pound of flesh as the penalty, a contest to win the hand of a rich heiress, and the final rescue in a court of law--The Merchant of Venice has all the ingredients r
Lemuel Gulliver always dreamed of travelling the world. But when a violent storm claims his ship and casts him adrift among uncharted lands, he is taken to places that he could not even dream of. Trav
This reference explores the stakeholders involved in e-government and identifies the stages of growth or service maturity levels and examines the examples and basic discourses of the adoption process
This book focuses on the three inevitable facets of e-government, namely policies, processes and technologies. The policies discusses the genesis and revitalization of government policies; proces
With the rapid growth of wireless communications, this book meets a strong demand for information and new research in the area of antenna, signal processing, and microelectronics engineering. Providin
A comprehensive assessment of the broad issues that underpin social exclusion in IndiaThis book posits the Scheduled Castes (SCs) and Scheduled Tribes(STs) vis-a-vis their upper-caste Hindu peers and
Concern for reliable power supply and energy-efficient system design has led to usage of power electronics-based systems, including efficient electric power conversion and power semiconductor devices.
Provides the beginning network programmer with an understanding of the general concepts of networking; information about programming in .NET with C#; skills to build network-based applications in .NET
Don Quixote has travelled the land, taking part in many adventures along the way.Most of these adventures have ended in disaster, and now Don Quixote is back where he belongs - at home, with his niece