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Design-Driven Innovation ─ Changing the Rules of Competition by Radically Innovating What Things Mean
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1.Design-Driven Innovation ─ Changing the Rules of Competition by Radically Innovating What Things Mean

作者:ROBERTO VERGANTI  出版社:Harvard Business School Pr  出版日:2009/07/21 裝訂:精裝
Until now, the literature on innovation has focused either on radical innovation pushed by technology or incremental innovation pulled by the market. In Design-Driven Innovation: How to Compete by Rad
定價:1330 元, 優惠價:79 1051
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