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【簡體曬書區】 單本79折,5本7折,活動好評延長至5/31,趕緊把握這一波!
定  價:NT$ 9540 元
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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International contributors from academe, research, and industry confirm the importance of computer games as tools in education and management, and examine challenges and trends in computer games in several areas. Section 1 explores technologies and tools that support the development of computer games, looking at video games as aggregating mediums and artificial intelligence in game evolution. Section 2 considers human-computer interaction in game development and use. The next section examines recent research in the psychological, behavioral, and social effects of computer games, with chapters on drama-based video games as transformational experience, and the contribution of video games to anti-social attitudes among youngsters. Chapters on business opportunities detail applications of serious games in industrial contexts, building customer relationships through social games, and business process management in the computer game industry. The last section touches on intellectual property law. The book's readership includes game developers and managers, as well as researchers and students. Cruz-Cunha is affiliated with the Polytechnic Institute of Cavado and Ave, Portugal. Annotation c2011 Book News, Inc., Portland, OR (booknews.com)

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定價:100 9540
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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