Media Industries - History, Theory, And Method
- ISBN13：9781405163415
- 出版社：John Wiley & Sons Inc
- 作者：Holt
- 裝訂／頁數：精裝／296頁
- 出版日：2009/02/13
商品簡介
- capitalizes on the current social and cultural environment of unprecedented technical change,
convergence, and globalization across a range of textual, institutional and theoretical perspectives - brings together newly commissioned essays by leading scholars in film, media, communications and
cultural studies - includes case studies of film, television and digital media to vividly illustrate the dynamic transformations
taking place across national, regional and international contexts
作者簡介
Alisa Perren is Assistant Professor in the Department of Communication at Georgia State University.
目次
Acknowledgments.
Notes on Contributors.
Introduction: Does the World Really Need One More Field of Study?: Jennifer Holt and Alisa Perren.
Part I: History.
Editors’ Introduction.
1. Nailing Mercury: The Problem of Media Industry Historiography: Michele Hilmes.
2. Manufacturing Heritage: The Moving Image Archive and Media Industry Studies: Caroline Frick.
3. Film Industry Studies and Hollywood History: Thomas Schatz.
4. Historicizing TV Networking: Broadcasting, Cable, and the Case of ESPN: Victoria E. Johnson.
5. From Sponsorship to Spots: Advertising and the Development of Electronic Media: Cynthia B. Meyers.
6. New Media as Transformed Media Industry: P. David Marshall.
Part II: Theory.
Editors’ Introduction.
7. Media Industries, Political Economy, and Media/Cultural Studies: An Articulation: Douglas Kellner.
8. Thinking Globally: From Media Imperialism to Media Capital: Michael Curtin.
9. Thinking Regionally: Singular in Diversity and Diverse in Unity: Cristina Venegas.
10. Thinking Nationally: Domicile, Distinction, and Dysfunction in Global Media Exchange: Nitin Govil.
11. Convergence Culture and Media Work: Mark Deuze.
Part III: Methodologies and Models.
Editors’ Introduction.
12. Media Economics and the Study of Media Industries: Philip M. Napoli.
13. Regulation and the Law: A Critical Cultural Citizenship Approach: John McMurria.
14. Can Natural Luddites Make Things Explode or Travel Faster? The New Humanities, Cultural Policy Studies, and Creative Industries: Toby Miller.
15. Cultures of Production: Studying Industry’s Deep Texts, Reflexive Rituals, and Managed Self-Disclosures: John Thornton Caldwell.
16. The Moral Economy of Web 2.0: Audience Research and Convergence Culture: Joshua Green and Henry Jenkins.
Part IV: The Future: Four Visions.
Editors’ Introduction.
17. From the Consciousness Industry to the Creative Industries: Consumer-Created Content, Social Network Markets, and the Growth of Knowledge: John Hartley.
18. Politics, Theory, and Method in Media Industries Research: David Hesmondhalgh.
19. An Industry Perspective: Calibrating the Velocity of Change: Jordan Levin.
20. Toward Synthetic Media Industry Research: Horace Newcomb.
Index
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