Berger (advertising and public relations, U. of Alabama) and Reber (advertising and public relations, U. of Georgia) consider the elements of power and influence in public relations, and ways to incre
Gaining Influence in Public Relations explores how professionals can increase their influence in practice to help their organizations achieve success. This provocative book explores the largely unchar
THINK Public Relations engaging visual design and contemporary applications help readers develop a fundamental understanding of current issues affecting public relations practice today — all at a low
THINK Currency. THINK Relevancy. THINK Public Relations. The engaging visual design of THINK Public Relations provides an introduction to the field of public relations that successfully bl
