NYT and WSJ bestselling author Charlene Li guides business leaders deeper than ever before into the uncomfortable and ever-changing terrain of the digital eraTechnology has revolutionized the very ide
The groundswell, as the authors originally defined it in their book Groundswell in 2008, is a social trend in which people use technologies to get things they need from each other instead of from comp
Corporate executives are struggling with a new trend: people using online social technologies (blogs, social networking sites, YouTube, podcasts) to discuss products and companies, write their own new
