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1.Social Issues of Advertising

作者:Kara CHAN  出版社:香港城市大學出版社  出版日:2016/12/01 裝訂:平裝

Advertising is something which we are exposed to from a young age and which can affect us in many different ways. Centered around the question “Does advertising improve society?” this volume explores

定價:990元   優惠價: 88871

庫存:3

2.Girls and Media:Dreams and Realities

作者:Kara CHAN  出版社:香港城市大學出版社  出版日:2014/07/01 裝訂:平裝

INTRODUCTIONThe role of media in any society is vital and is closely related to brands and consumption especially in a vibrant 21st century Asian city. Hong Kong with its free-market economy and urban

定價:740元   優惠價: 88651

庫存:3

3.Advertising and Hong Kong Society

作者:CHAN; Kara  出版社:香港中文大學出版社  出版日:2005/12/01

Advertising and Hong Kong Society probes into the role of advertising as a form of social communication in Hong Kong. This perceptive analysis, unlike those on a commercial slant, deals with advertisi

定價:620元   優惠價: 79490

庫存:2
兩岸三地頂尖大學出版社書展-單79雙75

4.Traditional Chinese Medicine:Professionalization and Integration in Hong Kong

作者:Kara Chan;Dong Dong  出版社:香港城市大學出版社  出版日:2019/07/19 裝訂:平裝

Chinese medicine has a rich history that has only been made more complex by its integration with “Western” biomedicine. Legitimization of Chinese medicine in biomedicine-dominated health systems, such

定價:1070元   優惠價: 88942

庫存:5

5.Youth and Consumption

作者:Kara Chan  出版社:香港城市大學出版社  出版日:2010/07/01

The global youth market is important to international marketers, educators, and policy makers because of its growing purchase power, homogeneity, and its readiness to accept new innovations. This book

定價:790元   優惠價: 88695

無庫存,下單後進貨(採購期約30個工作天)