The goal of Marketing Essentials in Hospitality and Tourism is to provide the first-year student with an introduction to hospitality marketing and the basics of its many components. Easy to understand
This book provides a systematic and comprehensive guide to the current state of knowledge on tourism and water. It is the first book to thoroughly examine the interrelationships of tourism and water u
This book provides a systematic and comprehensive guide to the current state of knowledge on tourism and water. It is the first book to thoroughly examine the interrelationships of tourism and water u
This book is the first to examine oil constraints and tourism and addresses one of the key challenges for the tourism industry in the future. It provides an estimate of how much oil tourism consumes g
This book is the first to examine oil constraints and tourism and addresses one of the key challenges for the tourism industry in the future. It provides an estimate of how much oil tourism consumes g
This book offers a comprehensive global examination of the relationship between public transport and tourism as well as exploring other sustainable transport modes. It offers a unique view by analysin
This book provides critical in-depth reviews on key themes and issues in tourism research in China. These themes include: Chinese scholars' epistemological views of tourism, rural tourism development,
This book provides critical in-depth reviews on key themes and issues in tourism research in China. These themes include: Chinese scholars' epistemological views of tourism, rural tourism development,
This book offers a comprehensive global examination of the relationship between public transport and tourism as well as exploring other sustainable transport modes. It offers a unique view by analysin
For non-accountant hospitality managers, accounting and financial management is often perceived as an inaccessible part of the business, yet understanding is crucial for success. Using an ‘easy
This is the first authored overview of resilience in tourism and its relationship to the broader resilience literature. The book examines resilience at individual, organisation and destination levels,
This is the first authored overview of resilience in tourism and its relationship to the broader resilience literature. The book examines resilience at individual, organisation and destination levels,
