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WARGAMING
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WARGAMING

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:NT$ 1935 元
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901742
無庫存,下單後進貨(到貨天數約30-45天)
下單可得紅利積點:52 點
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商品簡介

Wargaming for Leaders provides a methodology to get at the issues that one leader, no matter how visionary, cannot grasp on his or her own. How? By bringing together the real experts on the topic at hand to wage “cognitive warfare.” Through tapping the collective wisdom surrounding an issue, experts can experience the future in a risk-free environment and find answers to questions that had not been on their radar--often with unexpected and startling results.

With examples from the fields of military, corporate, and public policy, three wargaming developers from Booz Allen Hamilton deliver compelling insights on this problem-solving method, including fascinating details on how

  • A large equipment manufacturer determined whether making a merger was strategically right for its business growth, as well as which technology investments it needed to drop
  • A four-star U.S. general tested his war plan for Iraq and uncovered specific fixes that might have prevented a prolonged conflict
  • An increasingly clogged air-traffic system faced a security-versus-convenience issue determined whether military airspace could be used during peak demand periods

Wargaming allows organizations of every type and every size to organize information, plot out scenarios, and tap into the collective expertise of participants. The results allow everyone to identify and tackle obstacles, solve problems, and find new ways to innovate and further performance goals.

Get ready for the battle of your organizational life--and prepare to reap the spoils of victory.

作者簡介

Mark Herman is a vice president of Booz Allen Hamilton, specializing in the research, design, and staging of wargames for the government and private sector. He is the author and designer of more than 50 commercial wargames.
Mark Frost, a principal at Booz Allen Hamilton, leads the firm's work in wargaming for the commercial and civil sectors, and megacommunities.
Robert Kurz, a principal at Booz Allen Hamilton, specializes in strategy, analysis, and wargaming.

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優惠價:90 1742
無庫存,下單後進貨
(到貨天數約30-45天)

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