WARGAMING
商品資訊
ISBN13:9780071596886
出版社:Mcgraw-Hill; Inc.
作者:Mark Herman; Mark Frost; Robert Kurz
出版日:2008/11/13
裝訂:平裝
商品簡介
Wargaming for Leaders provides a methodology to get at the issues that one leader, no matter how visionary, cannot grasp on his or her own. How? By bringing together the real experts on the topic at hand to wage “cognitive warfare.” Through tapping the collective wisdom surrounding an issue, experts can experience the future in a risk-free environment and find answers to questions that had not been on their radar--often with unexpected and startling results.
With examples from the fields of military, corporate, and public policy, three wargaming developers from Booz Allen Hamilton deliver compelling insights on this problem-solving method, including fascinating details on how
- A large equipment manufacturer determined whether making a merger was strategically right for its business growth, as well as which technology investments it needed to drop
- A four-star U.S. general tested his war plan for Iraq and uncovered specific fixes that might have prevented a prolonged conflict
- An increasingly clogged air-traffic system faced a security-versus-convenience issue determined whether military airspace could be used during peak demand periods
Wargaming allows organizations of every type and every size to organize information, plot out scenarios, and tap into the collective expertise of participants. The results allow everyone to identify and tackle obstacles, solve problems, and find new ways to innovate and further performance goals.
Get ready for the battle of your organizational life--and prepare to reap the spoils of victory.
作者簡介
Mark Herman is a vice president of Booz Allen Hamilton, specializing in the research, design, and staging of wargames for the government and private sector. He is the author and designer of more than 50 commercial wargames.
Mark Frost, a principal at Booz Allen Hamilton, leads the firm's work in wargaming for the commercial and civil sectors, and megacommunities.
Robert Kurz, a principal at Booz Allen Hamilton, specializes in strategy, analysis, and wargaming.
主題書展
更多書展今日66折
您曾經瀏覽過的商品
購物須知
外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。
無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。
為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。