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    1.A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

    作者:Joseph F. Hair Jr.; G. Tomas M. Hult; Christian M. Ringle; Marko Sarstedt  出版社:SAGE Publications UK  出版日:2013/04/03 裝訂:平裝

    For social science researchers with limited statistical and mathematical training, Hair (Kennesaw State U.), Hult, Ringle, and Sarstedt describe the fundamental aspects of a technique for structural e

    定價:1800元   優惠價: 91620

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    2.Growth of the International Economy, 1820-2015

    作者:Alan Lougheed George Kenwood Michael Graff  出版社:Routledge UK  出版日:2012/11/30 裝訂:平裝

    Kenwood and Lougheed’s classic book has been the benchmark introduction to the development of the global economy for half a century. For this new, fifth edition, Michael Graff has helped bring t

    定價:2859元   優惠價: 92573

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    3.Modern Labour Economics

    作者:Paul Latreille Peter Sloane Nigel O'Leary  出版社:Routledge UK  出版日:2012/10/31 裝訂:平裝

    Labour economics as a discipline has changed dramatically in recent years. Gone are the days of a "job for life". These days, firms and employees are part of a less regulated, more fluid, and more int

    定價:3119元   優惠價: 92807

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    4.Grand Pursuit ─ The Story of Economic Genius

    作者:Sylvia Nasar  出版社:Simon & Schuster  出版日:2012/07/31 裝訂:平裝

    A New York Times bestseller, this sweeping narrative from the author of A Beautiful Mind takes us on a journey through modern history with the men and women who changed the lives of every single perso

    定價:630元   優惠價: 79498

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    5.The Fundamental Rules of Risk Management

    作者:Nigel Da Costa Lewis  出版社:CRC PRESS  出版日:2012/06/01

    The consequences of taking on risk can be ruinous to personal finances, professional careers, corporate survivability, and even nation states. Yet many risk managers do not have a clear understanding

    定價:2924元   優惠價: 92632

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    6.Managerial Economics

    作者:Ivan Png  出版社:Routledge UK  出版日:2012/05/18 裝訂:平裝

    Now in its fourth edition, Ivan Png's Managerial Economics has been extensively revised with :a completely new introductory chapter emphasizing decision-making and behavioral biasesintensive applicati

    定價:2729元   優惠價: 92456

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    7.China's Post-Reform Economy - Achieving Harmony, Sustaining Growth

    作者:Chen Yang Richard Sanders  出版社:Routledge UK  出版日:2012/05/15

    China has enjoyed heroic growth rates in the last twenty five years of reform and transition, pulling more people out of poverty more quickly than at any other time in human history. Nonetheless these

    定價:1690元   優惠價: 91521

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    8.Economic Geography

    作者:William P. Anderson  出版社:Routledge UK  出版日:2012/03/10 裝訂:平裝

    Economic geographers study and attempt to explain the spatial configuration of economic activities, including the production of goods and services, their transfer from one economic agent to another an

    定價:3054元   優惠價: 92749

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    9.What Would Steve Jobs Do?―How the Steve Jobs Way Can Inspire Anyone to Think Differently and Win

    作者:PETER SANDER  出版社:Mcgraw-Hill; Inc.  出版日:2011/12/09 裝訂:精裝

    Lead and Succeed Like the World’s Greatest Business Innovator There’s no accounting for Steve Jobs’s mind. He just didn’t think the way the rest of the world does. Regarded by many as the most innova

    定價:748元   優惠價: 95711

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    10.Basic Mathematics for Economics, Business and Finance

    作者:EK Ummer  出版社:Routledge UK  出版日:2011/11/22

    This book can help overcome the widely observed math-phobia and math-aversion among undergraduate students in these subjects. The book can also help them understand why they have to learn different ma

    定價:2924元   優惠價: 92632

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    11.Dictionary of Marketing

    作者:A. Ivanovic;Peter Collin  出版社:A&C Black Children UK  出版日:2011/09/05

    Over 6,000 terms clearly definedThis is a comprehensive vocabulary of marketing terms, all explained in clear, simple English. Containing over 6,000 terms, this is an invaluable tool for both students

    定價:604元   優惠價: 79477

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    12.The Economics of Recreation, Leisure and Tourism 4th Edition

    作者:John Tribe  出版社:Routledge UK  出版日:2011/05/24

    This textbook describes the relevance of economics to the tourism and leisure industries, helping you to pass an economics module as Part of a tourism, recreation or sport management degree.It applies

    定價:2079元   優惠價: 91871

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    13.Mathematics for Economics and Finance

    作者:Patrick Waldron Michael Harrison  出版社:Routledge UK  出版日:2011/05/24

    The aim of this book is to bring students of economics and finance who have only an introductory background in mathematics up to a quite advanced level in the subject, thus preparing them for the core

    定價:2924元   優惠價: 92632

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    14.Behavioral Economics

    作者:Edward Cartwright  出版社:Routledge UK  出版日:2011/05/10

    This textbook is a first major introduction to behavioral economics, designed primarily for advanced undergraduate students. Unquestionably the hottest new field to have emerged in the social sciences

    定價:2209元   優惠價: 91988

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    15.Advanced Econometric Theory

    作者:John Chipman  出版社:Routledge UK  出版日:2011/04/21

    When learning econometrics, what better way than to be taught by one of its masters. In this significant new volume, John Chipman, the eminence grise of econometrics, presents his classic lectures in

    定價:2599元   優惠價: 92339

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    16.Macroeconomics

    作者:Robert J. Rossana  出版社:Routledge UK  出版日:2011/03/31

    Research in macroeconomics in the last thirty years has featured, almost exclusively on two characteristics: an emphasis on the microfoundations of macroeconomics and secondly, intertemporal economics

    定價:2924元   優惠價: 92632

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    17.E-Commerce Economics

    作者:David VanHoose  出版社:Routledge UK  出版日:2011/03/23

    This second edition of eCommerce Economics addresses the economic issues associated with using computer-mediated electronic networks, such as the Internet, as mechanisms for transferring ownership of

    定價:2924元   優惠價: 92632

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    18.Dictionary of Banking and Finance

    作者:A & C Black (COR)  出版社:A & C Black UK  出版日:2010/12/15

    Over 9,000 terms clearly definedThis dictionary provides comprehensive coverage of all the terms used in banking and finance at all levels of complexity ranging from personal bank accounts to internat

    定價:659元   優惠價: 9593

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    19.Economics: The Basics 2nd Edition

    作者:Tony Cleaver  出版社:Routledge UK  出版日:2010/12/09

    Now in its second edition, Economics: The Basics provides an engaging and topical introduction to the key issues in contemporary economics. Fully updated to take into account the economic recession, c

    定價:844元   優惠價: 9760

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    20.Mathematical Economics

    作者:Arsen Melkumian  出版社:Routledge UK  出版日:2010/11/19

    This textbook, designed for a single semester course, begins with basic set theory, and moves briskly through fundamental, exponential, and logarithmic functions. Limits and derivatives finish the pre

    定價:2209元   優惠價: 91988

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