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Advanced Engineering Mathematics
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出版日:1982/01/01 作者:Kovach  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Addison-Wesley. Hardcover. Good. Buy with confidence. Excellent Customer Service & Return policy. Ships Fast. Expedite Shipping Available.
優惠價: 79 316
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國際行銷管理
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出版日:2010/03/01 作者:WARREN J. KEEGAN; MARK GREEN  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
架構完整,條理清楚有系統的介紹國際行銷管理的觀念與分析工具,結合豐富的國際行銷成功實例,資料新穎,立論精闢,見解獨到,具有高水準的可讀性、參考性、實用性。 理論與實務並重特別注重國際市場環境分析與競爭策略發展,是跨國企業辨識市場機會及發展競爭優勢的最佳指南。 融入新興市場資訊深入討論近年備受國際重視的新興國家市場,尤其是對金磚四國的市場機會及未來發展趨勢論述甚詳,這是其他教科書較少著墨的領域。
優惠價: 1 640
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Principles of Risk Management and Insurance (12th ed)
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出版日:2013/08/15 作者:George E. Rejda  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
1.New homeowners insurance policies. The Insurance Services Office (ISO) has introduced a 2011 edition of the homeowners insurance policies that are widely used throughout the United States. Chapters
優惠價: 1 1320
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人機介面設計
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出版日:2010/06/03 作者:BEN SHNEIDERMAN; CATHERINE PLAISANT  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
讀者將在第五版的內容中看到人機互動領域的改變。人機互動、以人為中心的運算環境、互動式介面設計的相關課程越來越普及。雖然許多從事可用性設計的人仍必須爭取發聲,而企業與政府單位對可用性工程的支持則與日俱增,可用性設計已經出現在商業案例中。 本版主要的改變,涵蓋社群媒體和使用者自訂內容,尤其是行動裝置。為顧及互動式系統中各式各樣的使用者,第 1 章說明為確保普遍可用性而出現的一些議題。第 2 章提出設
優惠價: 1 810
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Sedgewick JAVA程式設計導論
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出版日:2009/07/01 作者:ROBERT SEDGEWICK; KEVIN WAYNE  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
在本書中我們會使用Java程式語言來撰寫所有的程式,並教授解決運算問題的基本技巧,意欲提供給沒有程式設計經驗的人閱讀;本書亦可用來進行自我學習,或做為將程式設計整合到其他領域中的課程輔助教材。
優惠價: 1 450
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Microeconomics
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出版日:2007/01/01 作者:Perloff  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Getting students to successfully apply abstract microeconomic tools to complex, real-world problems is the ultimate goal of intermediate microeconomics and goal of Jeffrey Perloff when he pioneered th
優惠價: 1 1160
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Economics of Money, Banking, and Financial Markets
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出版日:2007/01/01 作者:Mishkin  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
回想本書的初次出版,便為貨幣銀行學的教學帶來的巨幅的變化;直到今日,已儼然成為市場上的指標。本書藉以逐步漸進的方式來循序導引出模型,並以此來架構出一個具有分析邏輯性的章節結構,作者能幫助讀者能對於現代貨幣理論、銀行學與政策等,有更深層的理解。並且將生活常識運用與現代真實事例互作結合,呈現出以一種讀者所易於接受的、輕鬆的方式,明確無誤的傳達知識內容,而又能廣泛而多元的包容。作者以其過往任職紐約聯邦儲
優惠價: 1 1080
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International Economics
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出版日:2007/01/01 作者:Husted  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Husted and Melvin are widely praised for this accessible introduction to international economics. They use real data and issues to motivate the theoretical discussions, so that students leave the cour
優惠價: 1 1100
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WINDOWS FORMS 2.0 PROGRAMMING
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出版日:2006/05/05 作者:CHRIS SELLS; MICHAEL WEINHARDT  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Any Windows programmer using .NET will need to deal with Windows Forms, also known as WinForms. And use of .NET among Windows programmers continues to grow at a rapid pace. The bestselling book on Win
優惠價: 1 1600
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出版日:2006/02/15 作者:MADURA; JEFF  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Six parts of the text mirror the six parts of a financial plan. As you work through the text, you'll develop each stage of your financial plan-budgeting and tax planning, managing liquidity, financing
優惠價: 1 1190
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Economic Development
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出版日:2006/01/01 作者:TODARO  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Todaro and Smith believe that development economics should foster a student's ability to understand real problems faced by developing countries. Unlike other texts, Economic Development, Ninth Edition
優惠價: 1 1020
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Econometrics: A Modern Introduction
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出版日:2006/01/01 作者:Murray  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
A Modern Introduction conditions students to think like econometricians right from the start by opening with a unique Monte Carlo exercise, and connects econometrics to economic theory through a serie
優惠價: 1 1120
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Financial Markets and Institutions
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出版日:2006/01/01 作者:Mishkin  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Recognizing that students need more than an abstract description of financial markets and institutions as they train to become managers successfully working in, or interacting with, the financial serv
優惠價: 1 1160
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Macroeconomics
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出版日:2006/01/01 作者:Gordon  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
At a time when so many pivotal economic issues are closely tied to the business cycle and monetary-fiscal policy, Robert Gordon provides critical insight into the American and global economy.Macroecon
優惠價: 1 1160
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Environmental and Natural Resource Economics
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出版日:2006/01/01 作者:Tietenberg  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
With a tight integration of public policy and economic theory, this best-selling text provides a well-rounded introduction to the field. Tietenberg’s extensive work in research and policy lends a cruc
優惠價: 1 980
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Introductory Statistics (PIE)
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出版日:2005/01/01 作者:Weiss  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
‧ New Case Studies: More than one-third of the chapter opener case studies are new and updated.‧ New and Updated Exercises: Neil Weiss has updated exercises (and relevant data sets) where appropriate
優惠價: 1 1160
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Microeconomics (PIE) (include myeconlab)
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出版日:2004/01/01 作者:Perloff  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
This book integrates real-world "widget-free" examples throughout and uses extended applications to show students that economic theory has practical, problem-solving uses, and that it is not just an e
優惠價: 1 1120
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The Economics of Money, Banking, and Financial Markets plus MyEconLab Student Access Kit
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出版日:2004/01/01 作者:Mishkin  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
This market-leading text provides the most authoritative, applications-rich coverage of key concepts, models, and issues in money and banking. Frederick Mishkin previously held the post of Executive V
優惠價: 1 1040
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Principles of Money,Banking,and Financial Markets (PIE)
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出版日:2004/01/01 作者:Ritter  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Description:This classic textbook incorporates the most current research and data while taking stock of sweeping changes in the international financial landscape produced by financial innovation, dere
優惠價: 1 1020
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LONGMAN PREPARATION COURSE F.T.T.T(USER'SGUIDE FOR A
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出版日:2003/04/14 作者:Deborah Phillips  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
his complete course gives students the skills,strategies,practice,and confidence they need to increase their scores on all sections of the TOEFL test,as well as the TWE test(Test of Written English).
優惠價: 9 450
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Longman Preparation Course for the Toefl Test
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出版日:2003/04/14 作者:Deborah Phillips  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
The Longman Preparation Course Audio Casettes for Volume A include*TOEFL-like exercises for the Listening Comprepension Section*Listening Comprehension Pre-test and Post-test*The Listening Comprehensi
優惠價: 95 760
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RAISE THE ISSUES
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出版日:2002/01/01 作者:Numrich; Carol  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
★Issues 系列分三級,包括Face the Issues(2/e) , Consider the Issues(3/e) , Raise the Issues(2/e),適用對象為中、高級程度學生,內容選自廣播電台或報章雜誌中引發廣泛談論之話題,如:網際網路、遺傳工程等,帶領學生深刻體認真實的美國文化。 ★ 適合高級程度之英語學習者使用。 ★ 精選12篇公共廣播電台的真實採訪報導,訓
優惠價: 9 540
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AUTHENTICATION
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出版日:2001/10/01 作者:Smith; Richard E.  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Smith, a computer security professional with 10 years of experience, explains what an organization needs to do to reliably identify its users and tells how various techniques for verifying identity ar
優惠價: 9 1422
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METADARA SOLUAIONS
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出版日:2001/08/01 作者:Tannenbaum; Adrienne  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Introduces concepts for organizing data within a company to make it more accessible and meaningful. The author explains where databases went wrong in the 1990s, describes metadata-based technologies a
優惠價: 9 1422
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GRAMMAR ESPRESS:FOR SELF-STUDY AND CLASSROOM USE
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出版日:2001/07/01 作者:FUCHS; MARJORIE; BONNER; MARGARET  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
* 適用程度-Intermediate to Upper-Intermediate本書可供自修或課堂使用。內容安排十分有彈性,無須依照順序授課。文法圖表、說明、例句清晰易懂。所有習題都附有解答。
優惠價: 95 741
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What a Life! ─ Stories of Amazing People
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出版日:2001/07/01 作者:BROUKAL; MILADA  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
本系列以輕鬆、有趣的閱讀方式敘述大家熟知之名人不為人知的小故事。每本輸都呈現世界各地不同的文化,各有24篇世界名人故事。字彙練習-定義單字用法。具推理而詳細的問題。設計討論與寫作活動。
優惠價: 9 270
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Whaddaya Say?―Guided Practice in Relaxed Speech
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出版日:2001/07/01 作者:WEINSTEIN; NINA  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Features of the second deition include*updated versions of the original twenty units.*ten new chapters presenting additional reduced forms.*comprehension questions.*ten short listening tests for extra
優惠價: 95 475
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Exploring English
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出版日:2001/03/01 作者:HARRIS; TIM  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
★ 該系列共分六冊,從初級到高級逐步規劃,提供全方位能力,適合各種英文程度的讀者選用。 ★ 強調日常生活字彙及使用會話溝通,並設計以學生為中心的教學活動。 ★ 複習單元提供學生大量反覆練習的機會。 ★實用且生活化的取材搭配不同的練習情境,可訓練學生成為具創造力的英語使用者 ★ 以文法為基本架構所編寫之聽、說、讀、寫的實用教材★ 複習單元的內容提供了學生大量反覆練習的機會
Writing Effective Use Cases
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出版日:2000/10/01 作者:Cockburn; Alistair  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
A specialist in object technology presents software developers with a current guide to writing use cases as a means of capturing the behavioral requirements of software systems and business practices.
優惠價: 9 1107
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Win32 System Programming ─ A Windows 2000 Application Developer's Guide
90 折
出版日:2000/09/01 作者:Hart; Johnson M.  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Shows how to use the Win32 application programming interface (API), focusing on the file system, process and thread management, interprocess communication, network programming, and synchronization. Th
優惠價: 9 1575
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DATA WAREHOUSE PROJECT MANAGEMENT
90 折
出版日:2000/08/01 作者:Adelman; Sid; Moss; Larissa Terpeluk  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Provides a roadmap to managing data warehouse design, development, and implementation. Chapters discuss requirements gathering, cost-benefit analysis, selecting proper software and vendors, project te
優惠價: 9 1260
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SOFTWARE CONFIGURATION MANAGEMENT STRATEGIES AND RA
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出版日:2000/08/01 作者:White; Brian A.  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
A practical guide to a popular software configuration management tool. Explains fundamentals, then shows how ClearCase supports best practices through the Unified Change Management model. Demonstrates
優惠價: 9 1260
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PPP DESIGN,IMPLEMENTATION,AND DEBUGGING
90 折
出版日:2000/08/01 作者:Carlson; James  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
優惠價: 9 1260
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DESIGNING CONCURRENT,DISTRIBUTED,AND REAL-TIME
90 折
出版日:2000/07/01 作者:Gomaa; Hassan  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Provides a detailed overview of object-oriented design concepts, concurrent and distributed system technology, use cases, and Unified Modeling Language notation. Addresses the design of real-time and
優惠價: 9 1737
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JAVA PLATFROM PERFORMANCE
90 折
出版日:2000/06/01 作者:Wilson; Steve; Kesselman; Jeff  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Intended for software developers, this book presents methods for improving the performance and scalability of applications. The authors, a Java engineer and engineering manager, clarify common mistake
優惠價: 9 1107
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Generative Programming ─ Methods, Tools, and Applications
90 折
出版日:2000/06/01 作者:Czarnecki; Krzysztof; Eisenecker; Ulrich  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Covers methods and tools for designing and implementing the right components for a system family and automating component assembly. Methods are applicable to all commercial development, from the level
優惠價: 9 1422
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USE CASES:REPUIREMENTS IN CONTEXT
90 折
出版日:2000/05/01 作者:Kulak; Daryl; Guiney; Eamonn; Lavkulich; Erin (ILT)  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Describes how to gather and define software requirements using a process based on use cases. First examines difficulties of requirements gathering and introduces both use cases and UML. Presents detai
優惠價: 9 1107
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EFFECTIVE TCP/IP PROGRAMMING
90 折
出版日:2000/05/01 作者:Snader; Jon C.  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
A guide for experienced programmers to the protocol suite's more subtle features and techniques. Self-contained lessons offer tips, practices, and rules of thumb for learning high-performance TCP/IP p
優惠價: 9 1107
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FOCUS ON GRAMMAR ADVANCED SECOND EDITION
90 折
出版日:2000/04/01 作者:Fuchs; Weijers  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
優惠價: 9 270
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PRACTICAL JAVA
90 折
出版日:2000/02/01 作者:Haggar; Peter  出版社:ADDISON-WESLEY PUBLISHING  裝訂:平裝
Provides intermediate to advanced programmers with a practical approach to producing robust code. A rules-based format examines 68 key topics on improving code, with examples and solutions accompanied
優惠價: 9 1044
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