The book discusses the business environment, opportunities, challenges, strategic approaches and managerial applications for doing business in Russia. It is designated for entrepreneurs and students,
The purpose of this book is to provide readers with an introductory overview of family business, the most prevalent form of business in the world. The differences between family and nonfamily business
This book describes how to set up and test and then run a successful business from Day One, while ensuring it has the maximum chance of success, by employing a series of well-known inputs that work al
This book describes how to set up and test and then run a successful business from Day One, while ensuring it has the maximum chance of success, by employing a series of well-known inputs that work al
Aimed at both private and public sectors and all sizes or organization, this book provides a practical approach to the implementation of a business continuity management program with a particular focu
Technological breakthroughs relating to artificial intelligence has redefined business operations worldwide. For example, the ways in which data is captured, processed and utilized to optimize custome
CEOs and Business owners face an ever increasingly complex world in which they do business. They are making decisions from accessing viable markets to sell their products and services to attracting an
This book describes the role of the controller in a nonpublic company (small business), and provides a detailed 'how to' guidance of the various duties and responsibilities the controller of a nonpubl
The Olympic Sports Economy incorporates exclusive case studies and reports from sports management conferences to illustrate the most important business practices and trends of the Olympics today.Every
Organizations are increasingly adopting new ways of working to take advantage of new digital technologies to enhance the services they can offer and become cost effective. The aim of the book is to pr
Economics, far from being the “dismal science,” offers us valuable lessons that can be applied to our everyday experiences. At its heart, economics is the science of choice and a study of economic pr
Although there are some books around that talk about business jargon, all are aimed at native English speakers and focus either on complex technical definitions or else the humour in the jargon. Given
The subject of this book is the history of economic thought, including the less-commonly discussed schools of binary and socio-economics. The intended audience is students, business people, regulators
The toy industry is one of the most consistently misunderstood sectors of American business. That’s no surprise because on many levels it resists easy definition. It’s a commodity business. No, it’s a
Analysing data is now a core decision support task to many businesses as they try to derive value from multiple, diverse data sources. The digitization of business activities has led to an explosive g
Financial risk management is a growing field of specialization in business. With the increased level of regulation and emphasis on financial reporting, the role of the financial risk manager has neve
Scandals relating to manipulation and fraud have dominated much of the history of business and the accounting profession in America since the founding. Crooks, corruption, scandals and panics have bee
Your first step as a business is the most important one. When crafting a digital branding strategy, you want longevity and that is why you must appeal to your consumer demographics. That’s the only wa
The subject of this book is managerial/leadership communication and how to apply principles of neuroscience to create effective messages. It is not a basic “textbook” on general principles of business
Business Schools in Asia are gradually opening up to the idea of teaching responsible management. While there is acknowledgement of the need to teach responsible management, there are few books/ artic
This book is your introduction to Marketing 2.0. It shows you how to leverage new media tools like Facebook, Twitter, blogs, and the New Media Press Release to grow your business and your followers, a
The use of mathematical models to analyze and solve problems can provide businesses with a competitive edge. Useful models need not be complex. Simple, basic models can provide decision makers with va
Virtually every business seeks to increase its profit, but few business leaders realize that a universal law governs profit from customers. You may be applying the 80/20 rule to sales, quality control
This book is a brief introduction to sustainability as it applies to business and offers an overview of how sustainability is applied throughout the organization. Chapters are organized by familiar de
This practical guide leads you through all the issues you will face in developing new marketing opportunities in foreign markets. From initiating a project, to sampling and analyzing data, to taking a
