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數位時代的公關新主張:讓群眾口耳相傳、媒體主動報導的PR教戰手冊
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出版日:2019/01/28 作者:伊澤佑美; 根本陽平  出版社:臺灣東販  裝訂:平裝
請問,「PR」是你的工作嗎?請問,你對「PR」有興趣嗎? 既然你拿起了這本書,答案肯定是「Yes」吧?太好了,這本書一定能對你有所幫助。 無論是目前正從事「PR」工作的人,還是今後想推動「PR」的人,抑或是對「PR」有興趣,卻不曉得該做什麼、怎麼做才好的人,都很適合閱讀這本書。 不過,請先等一下。 聽到「PR」這個詞的當下,浮現在你腦中的是什麼呢? 我們是PR專家,多年來支援了各式各樣的企業與團體
優惠價: 9 270
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出版日:2003/06/01 作者:Mark McGuire Moran  出版社:Rowman & Littlefield Pub Inc  裝訂:平裝
Intended for employers in the construction industry, this handbook reviews the standards required by the Occupational Safety and Health Act (OSHA) that apply to construction sites, such as personal pr
優惠價: 1 8760
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Socializing Medicine: Health Humanities and East Asian Media
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出版日:2025/01/06 作者:Edited by Pao-chen Tang; Yuqian Yan; Ling Zhang  出版社:香港大學出版社  裝訂:精裝
In Socializing Medicine, Pao-chen Tang, Yuqian Yan, and Ling Zhang explore the intersections of medicine, health, and East Asian media. Interweaving archival research, audiovisual analyses, and theoretical insights from the emerging field of health humanities, the book reveals the multifaceted ways in which the mass media—from photography and film to television and live streaming—has been deployed as a tool for controlling medicine and health, privileging those with power and authority from the early twentieth century to the present. Adopting anti-colonial and anti-capitalist perspectives, the contributors in this volume challenge the dominant mediations of health against the backdrop of imperialism, Cold War geopolitical tensions, and neoliberal capitalism. Collectively, they advocate for alternative understandings of medical culture through media productions that envision accessible and equitable healthcare practices.
優惠價: 79 1714
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International Health and Aid Policies:The Need for Alternatives
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出版日:2010/09/23 作者:Jean-Pierre Unger  出版社:Cambridge Univ Pr  裝訂:平裝
International health and aid policies of the past two decades have had a major impact on the delivery of care in low and middle-income countries. This book argues that these policies have often failed to achieve their main aims, and have in fact contributed to restricted access to family medicine and hospital care. Presenting detailed evidence, and illustrated by case studies, this book describes how international health policies to date have largely resulted in expensive health care for the rich, and disjointed and ineffective services for the poor. As a result, large segments of the population world-wide continue to suffer from unnecessary casualties, pain and impoverishment. International Health and Aid Policies arms health professionals, researchers and policy makers with strategies that will enable them to bridge the gaps between public health, medicine and health policy in order to support robust, comprehensive and accessible health care systems in any political environment.
優惠價: 75 2388
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Abc Of Mental Health 2E
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出版日:2009/06/01 作者:Davies  出版社:John Wiley & Sons Inc  裝訂:平裝
Mental health services have changed completely in the UK, and the new edition of ABC of Mental Health has been thoroughly updated and revised to reflect this.Providing clear practical advice on how to
優惠價: 75 2517
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出版日:2008/01/01 作者:MCWAY  出版社:Cengage Learning  裝訂:平裝
Today's Health Information Management reflects the recent trends and developments in technology, law, and organizational management that have changed the HIM profession. This book guides the health in
優惠價: 1 1050
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出版日:2008/01/01 作者:Janice A. Maville; Carolina G. Huerta  出版社:Cengage Learning  裝訂:平裝
Health Promotion in Nursing, 2nd edition, offers a unique holistic viewpoint on the importance of achieving and maintaining health and wellness at all stages of life. It begins with an overview of hea
優惠價: 1 920
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Wind, Life, Health
75 折
出版日:2007/12/19 作者:Hsu  出版社:John Wiley & Sons Inc  裝訂:平裝
Published as part of The Journal of the Royal Anthropological Institute Special Issue Book Series, and through a series of thought-provoking articles, Wind, Life, Health: Anthropological and Historica
優惠價: 75 1033
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Public & Community Health Nursing Practice: A Population-Focused Approach
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出版日:2003/11/20 作者:Demetrius James Porche  出版社:SAGE Publications UK  裝訂:精裝
Public health practice focuses on the prevention of disease and disability as a means of promoting the health of individuals and their communities. Achieving this is dependent on nurses and public hea
優惠價: 9 7848
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TAIWAN PUBLIC HEALTH REPORT 2006
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出版社:行政院衛生署(企劃室)  裝訂:平裝
Chapter 1 Health PoliciesChapter 2 Health IndicatorsChapter 3 Health Promotion and ProtectionChapter 4 Control of Communicable DiseasesChapter 5 Management of Pharmaceuticals and FoodsChapter 6 Medica
優惠價: 49 147
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Pandemic Minds: Covid-19 and Mental Health in Hong Kong
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出版日:2024/04/01 作者:Kate Whitehead  出版社:香港大學出版社  裝訂:平裝
The COVID-19 pandemic was a global crisis that affected millions of lives and brought mental health challenges to the forefront. In Hong Kong, the situation was worsened by uniquely strict COVID-19 regulations, quarantine measures, and travel restrictions. The mental health issues associated with the pandemic did not end with the lifting of the mask mandate. On the contrary, the repercussions are only just beginning to surface and their impact will be felt for years to come.This eye-opening book tells the stories of ordinary Hongkongers who faced extraordinary challenges during the pandemic. Through a blend of first-person accounts, psychological insights, and hard data, it offers a compelling and accessible exploration of the toll that the COVID-19 pandemic has taken on mental health in Hong Kong.However, this book is not only a chronicle of suffering; it is also a guide to healing and hope. It offers practical advice on how to overcome the mental health issues caused by the pandemic,
優惠價: 79 695
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The Healthy Settings Approach in Hong Kong: Sustainable Development for Population Health
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出版日:2021/06/01 作者:Albert LEE  出版社:香港城市大學出版社  裝訂:平裝
An individual’s health depends on their personal lifestyle and living conditions, which are influenced by a host of complex physical, social, and economic determinants. The same is true of organisatio
優惠價: 79 845
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Mansfield Park 曼斯菲爾德莊園 (Collector's Edition)
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出版日:2020/09/03 作者:Jane Austen  出版社:Wordsworth Editions Ltd  裝訂:精裝
Adultery is not a typical Jane Austen theme, but when it disturbs the relatively peaceful household at Mansfield Park, it has quite unexpected results. The diffident and much put-upon heroine Fanny Pr
優惠價: 75 411
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The Stars Beneath Our Feet (平裝本)
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出版日:2019/01/08 作者:David Barclay Moore  出版社:Yearling Books  裝訂:平裝
"The right story at the right time. . . . It’s not just a narrative; it’s an experience. It’s the novel we’ve been waiting for." —The New York TimesA boy tries to steer a safe path through the pr
優惠價: 79 270
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Goodnight Mr Panda (精裝本)
28 折
出版日:2018/01/11 作者:Steve Antony  出版社:Hodder Childrens Book UK  裝訂:精裝
Steve Antony's Mr Panda is back for a fourth hilarious story about the importance of doing things properly!'An ideal book for kids to learn about the importance of good manners.' Sun 'There's a new pr
優惠價: 28 199
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Dr. Potts, My Pets Have Spots! (平裝本)
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出版日:2017/03/01 作者:Rod Hull; Miriam Latimer  出版社:Barefoot Books  裝訂:平裝
When Mr. Bettss eight different pets develop spots, he takes them to the vet. Dr. Pottss medicine cures the spotsbut gives them stripes instead! This hilarious rhyming story rollicks along from one pr
優惠價: 79 300
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Who Was Charlie Chaplin?
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出版日:2016/12/06 作者:Patricia Brennan Demuth  出版社:Penguin Young Readers  裝訂:平裝
Who was the real Charlie Chaplin? Kids will learn all about the comic genius who created "The Little Tramp"! Charlie Chaplin sang on a London stage for the first time at the age of five. Performing pr
優惠價: 79 180
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The Complete Guide to Fasting ─ Heal Your Body Through Intermittent, Alternate-Day, and Extended Fasting
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出版日:2016/10/04 作者:Jimmy Moore; Jason Fung  出版社:Victory Belt Pub  裝訂:平裝
Thousands of books have been written about the latest and greatest diets that will help people lose weight and improve health. But a key element in any successful nutritional health program is a tried
優惠價: 79 1079
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Negroland ─ A Memoir
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出版日:2016/08/23 作者:Margo Jefferson  出版社:Vintage Books  裝訂:平裝
A NEW YORK TIMES BESTSELLERAt once incendiary and icy, mischievous and provocative, celebratory and elegiac—here is a deeply felt meditation on race, sex, and American culture through the pr
優惠價: 79 570
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How to Develop Emotional Health
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出版日:2015/04/01 作者:Oliver James; The School of Life  出版社:Pan Macmillan UK  裝訂:平裝
How to understand the role the past plays in your present and live a fulfilling, emotionally health life Happiness is a loaded term that means different things to different people. To some, it might m
優惠價: 79 434
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Read & Understand with Leveled Texts, Grade 1
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出版日:2015/01/01 作者:Evan-Moor  出版社:Evan-Moor Corp  裝訂:平裝
Help your grade 1 students develop reading skills! Leveled reading selections and follow-up comprehension and vocabulary activities cover skills such as word families, using context clues, relating pr
優惠價: 79 720
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The Goddess Inheritance
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出版日:2013/02/19 作者:Aimee Carter  出版社:Harlequin Books  裝訂:平裝
Love or life.Henry or their child.The end of her family or the end of the world.Kate must choose.During nine months of captivity, Kate Winters has survived a jealous goddess, a vengeful Titan and a pr
優惠價: 79 506
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Tehanu (Earthsea Cycle #4) 地海六部曲
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出版日:2012/09/11 作者:Ursula K. Le Guin  出版社:Simon & Schuster  裝訂:平裝
The Nebula and Locus Award–winning fourth novel in the renowned Earthsea series from Ursula K. LeGuin gets a beautiful new repackage.In this fourth novel in the Earthsea series, we rejoin the young pr
優惠價: 79 390
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Changing Planet, Changing Health ─ How the Climate Crisis Threatens Our Health and What We Can Do About It
75 折
出版日:2012/06/12 作者:Paul R. Epstein M.D.; Dan Ferber; Jeffrey Sachs (FRW)  出版社:Univ of California Pr  裝訂:平裝
Climate change is now doing far more harm than marooning polar bears on melting chunks of ice--it is damaging the health of people around the world. Brilliantly connecting stories of real people with
優惠價: 75 768
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Enterprise Project Governance ─ A Guide to the Successful Management of Projects Across the Organization
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出版日:2012/03/01 作者:DINSMORE  出版社:Mcgraw-Hill; Inc.  裝訂:精裝
New projects are the key to ensuring an organization’s growth—and as we enter an increasingly competitive global economy, companies of all stripes struggle to effectively govern the multiplicity of pr
優惠價: 75 1179
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A Sally Lockhart Mystery 3: The Tiger in the Well
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出版日:2012/02/02 作者:Philip Pullman  出版社:Scholastic UK  裝訂:平裝
Sally Lockhart is twenty-five and somebody wants to destroy her. She receives divorce papers from a man she has never met, let alone married - yet this trap is so well laid that she is powerless to pr
優惠價: 79 303
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#12: Ms. Leakey Is Freaky! (My Weird School Daze)
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出版日:2011/02/22 作者:Dan Gutman; Jim Paillot (ILT)  出版社:Harpercollins  裝訂:平裝
The weirdness never stops! Oh no! Kids are getting too unhealthy, so Ella Mentry School has hired a health teacher to help the kids eat right and exercise. Ms. Leakey is a real health nut. She makes
優惠價: 79 210
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Project Management: A Systems Approach to Planning, Scheduling, and Controlling
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出版日:2009/01/01 作者:KERZNER  出版社:華泰  裝訂:精裝
The landmark project management reference, now in a new edition Now in a Tenth Edition, this industry-leading project management "bible" aligns its streamlined approach to the latest release of the Pr
優惠價: 95 1311
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THE REALIZATION OF HEALTH: RETURNING TO THE NATURA
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出版日:2008/05/01 作者:THE SUPREME MASTER CHING HAI  出版社:愛海創意國際 
To be health and full of energy is our birthright. We should never be burdened with fear of illnesses or worries about medical care. So how can our layer of protective energy remain intact? The realiz
優惠價: 9 279
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Belief or Non-belief?―A Confrontation
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出版日:2006/08/30 作者:Umberto Eco  出版社:Continuum Intl UK  裝訂:平裝
In this stimulating dialogue these two great men, who stand on opposite sides of the church door, discuss some of the most controversial issues of the day. One is a respected scholar and one of the pr
優惠價: 9 682
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My Life in Medicine: A Hong Kong Journey
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出版日:2024/06/21 作者:Yuen Kwok-Yung  出版社:香港大學出版社  裝訂:平裝
From humble beginnings in Hong Kong, Yuen Kwok-Yung rose to international prominence as an academic, physician, and microbiologist. As an advisor to governments, he and colleagues made discoveries that helped the world cope in often controversial ways with unprecedented threats to public health, including the COVID-19 pandemic. In this compelling memoir, Dr. Yuen weaves personal stories with those from his extraordinary medical careers to take readers on an inspiring journey about perseverance, courage, faith, and the ongoing peril of infectious diseases. threats to public health, including the COVID-19 pandemic. In this compelling memoir, Dr. Yuen weaves personal stories with those from his extraordinary medical careers to take readers on an inspiring journey about perseverance, courage, faith, and the ongoing peril of infectious diseases.
優惠價: 79 640
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Here I Am, I Am Me: An Illustrated Guide to Mental Health
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出版日:2024/04/02 作者:Cara Bean  出版社:WORKMAN PR  裝訂:平裝
A full-color graphic novel-style adventure through the brain that demystifies and destigmatizes emotional and mental health for children ages 12 and up. Join author-illustrator Cara Bean in Here I Am, I Am Me, as she takes readers on an illustrated journey to the center of the brain. Each of the 9 chapters explores a different aspect of mental health, from the brain and the mind, to feelings and emotions. By portraying complex neuroscience concepts with a cast of illustrated characters (that represent parts of the brain), the book explains what is really going on in the reader's head in an accessible, approachable way that ultimately serves to empower the reader. Each chapter includes a "question map" that gives context to and helps frame the pages that follow as well as a "Bean Memory," which shares a first-person true story that illustrates the chapter's subject matter as it has played out in the author's life. The book doesn't talk down to its readers, and it doesn't pretend that te
優惠價: 79 540
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牙周病照護
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出版日:2023/11/10 作者:賴志毅  出版社:五南圖書出版  裝訂:平裝
本書為針對國人日常生活中最頻繁發生的牙周病,作一比較完整的說帖。希望以輕鬆的筆調,兼具知性與感性,娓娓闡述牙周病的來龍去脈。作者強調「維護牙齒與口腔健康的知識」及「定期的預防管理」的重要性,並指出牙周病細菌的重要性,且網羅最先進的「光殺菌」之概念。讀完本書讀者就會了解,牙周病不僅僅是口腔的疾病,而且可能與重大的內科疾病息息相關。第二版,增加了2017年由美國及歐洲的專家共同擬定的牙周病新分類;國人十大死因的前五名心臟血管疾病、腦血管疾病、惡性腫瘤、糖尿病及肺炎均與牙周病有關連,適時說明了維護口腔衛生的重要性與必要性,所謂OBT Health,即口腔健康(Oral Health)是腦部健康(Brain Health)的基礎,腦部健康是全身健康(Total Health)的基石。也納入了老年口腔醫學以及口腔放射線學之最新發展。期望帶給讀者全方位的最新的口腔保健知識。
優惠價: 95 333
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Sisters in Science:Marie Curie, Bronia Dluska, and the Atomic Power of Sisterhood
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出版日:2023/02/14 作者:Linda Elovitz Marshall; Anna Balbusso  出版社:Random House USA Inc  裝訂:精裝
Discover the fascinating true story of Nobel Prize winner Marie Curie and her sister Bronia, two trailblazing women who worked together and made a legendary impact on chemistry and health care as we know it.Marie Curie has long been a well-known name around the world. Though Marie made extraordinary scientific advances discovering new elements with her husband, Pierre, many students do not know about the powerful bond that propelled her into science: her sisterhood with Bronia! A force in academia and health care herself, Bronia made significant contributions to the scientific world, along with her loving support of sister Marie. Sisters in Science is a compelling biography of two sisters who created their own paths while keeping the atomic bonds of sisterhood strong.
優惠價: 79 570
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Construction Safety Law, Management, and Technology: Hong Kong Experience
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出版日:2022/10/28 作者:LEE Hung-kwong  出版社:香港城市大學出版社  裝訂:平裝
Includes practical advice, up-to-date legal insight, and easy-to-use checklists.Suitable for people working behind and inside construction sites.Real examples and application in Hong Kong.This book is aimed at students taking occupational safety and health courses at the universities, Construction Industry Council and Occupational Safety and Health Council. It will also serve as a reference book for registered safetyofficers, safety managers, insurance surveyors, project managers, site agents,safety engineers and occupational safety officers as well as those involved in promoting occupational safety in the construction industry and preventingaccidents on construction worksites.
優惠價: 79 1776
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A Medical History of Hong Kong: The Development and Contributions of Outpatient Services
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出版日:2021/10/01 作者:Moira M. W. Chan-Yeung  出版社:香港中文大學出版社  裝訂:精裝
This book focuses on a seldom discussed topic despite its immeasurable impact on the health of the citizens and public health in Hong Kong--the development of outpatient medical services and their contributions. In the early 20th century, Chinese elite organized and operated a number of Chinese Public Dispensaries in Hong Kong and Kowloon, initially to reduce the prevalence of "dump bodies" on the streets during epidemics of smallpox or plague, and to determine the cause of death of these bodies. Later other services including domiciliary deliveries by trained midwives were added. The government founded similar clinics in the New Territories. After WWII, the government took over all the Chinese Public Dispensaries and operated them as general outpatient clinics. Over the years, more general clinics and special clinics were developed. These clinics helped improve the health indices of the population to those of the Western countries by the 1970s.
優惠價: 9 1530
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企業管理學報-第46卷第3期(110/09)
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出版日:2021/09/01 出版社:臺北大學企業管理學系  裝訂:平裝
Do Perceived Quality and Brand Image Still Affect Customer Satisfaction in Hospitals During the COVID-19 Pandemic?Evidence Speaks: The Interaction Effects between Evidence to Support Health Claims and Product Knowledge on Consumer's EvaluationCorporate Social Responsibitity and Job Satisfacion: A Configurational ApproachEnergy-related Financial Risk Assessment Framework-Application to Gas-fired Power Plants
優惠價: 88 220
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Nine Perfect Strangers (Movie Tie-in) (平裝本)
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出版日:2021/08/10 作者:Liane Moriarty  出版社:Flatiron Books  裝訂:平裝
From the #1 New York Times bestselling author Liane Moriarty comes a wickedly smart, page-turning novel, soon to be a major Hulu series.Nine people gather at a remote health resort—some to lose weight
優惠價: 79 300
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The Memory Bible
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出版日:2021/06/15 作者:Gary Small  出版社:Hachette Go  裝訂:平裝
Now more than ever, our brains are overloaded-with information, stress, exhaustion, and more. All these things negatively affect brain health, causing memory loss and even leading to Alzheimer's. But
優惠價: 79 600
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企業管理學報-第46卷第2期(110/06)
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出版日:2021/06/01 作者:國立臺北大學  出版社:臺北大學企業管理學系  裝訂:平裝
The Study of Q Method to Explore the Types of Career Choice Motivation for Entrepreneurs -Take the Internet-based Business as an Example Health-contribution-motivated Expense Shifting and Determinants
優惠價: 88 220
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