Spears Media

This work gathers 14 essays of literary criticism that address trends in postcolonial African and Afro-diasporic fiction and theater, written by international contributors in drama, African literat

Lon Safko, author of the bestselling book The Social Media Bible, reveals the next step to successful marketing in today's digital world with FUSE! Fusion Media Marketing. Where most businesses view s

In Socializing Medicine, Pao-chen Tang, Yuqian Yan, and Ling Zhang explore the intersections of medicine, health, and East Asian media. Interweaving archival research, audiovisual analyses, and theoretical insights from the emerging field of health humanities, the book reveals the multifaceted ways in which the mass media—from photography and film to television and live streaming—has been deployed as a tool for controlling medicine and health, privileging those with power and authority from the early twentieth century to the present. Adopting anti-colonial and anti-capitalist perspectives, the contributors in this volume challenge the dominant mediations of health against the backdrop of imperialism, Cold War geopolitical tensions, and neoliberal capitalism. Collectively, they advocate for alternative understandings of medical culture through media productions that envision accessible and equitable healthcare practices.

Cold-calling is history—your future is in social media! The growth of LinkedIn, Twitter, and Facebook have revolutionized how business is done. Professionals of every type-including your prospective b

Most business books on social media have focused exclusively on using it as a marketing tool. Many employers see it as simply a workplace distraction. But social media has the potential to revolutioni

Written by a seasoned journalist and public relations professional, Media Training 101 is your essential guide to handling the news media. A former USA Today reporter and consultant to major companies

多數孩子與青少年高度依賴社群媒體，網路資訊的正確性與網路活動的安全性是現今社會的重要問題。本書談及隱私權設定、網路霸凌及使用濾鏡影響對外表的認知。透過此讀本加強媒體識讀，提升使用社群的安全性。Empower your kids to stay safe online with this fun, comprehensive guide for kids aged 10+. Packed with entertaining illustrations alongside practical information, the Social Media Survival Guide answers questions about all aspects of social media - the good AND the bad - making it a must-have tool for young people (and parents) to help navigate the online world safely and confidently and learn the best approaches to taking care of themselves. Content includes:- In-depth coverage of a range of important a difficult issues young people face including: body image, appearance-enhancing filters, influencers, sexual content and mental health- Uses recognisable themes rather than platform specifics, making the content relevant long-term- Tips on how to set up accounts safely and best manage privacy and messaging settings- Addressing your persona, online reputation, and relationships- Understanding

From the very beginnings of sound recording, engineers have strived to reproduce the original sound as purely as possible and overcome the noise that technology leaves in recordings. However, this desire denies the fact that technologically mediated sound is always shaped and filtered by the many channels it travels through as it is recorded and reproduced. The noise that each medium inscribes on recorded sound is not just inescapable--it is fundamental to the sonic contours that characterize recorded music. But how exactly do media technologies shape sound and music? And how have they changed what we listen for in music over time? In The Logic of Filtering, author Melle Jan Kromhout develops an extensive media archaeological analysis of the 'noise of sound media' that covers all the disturbances, distortions, and interferences that media add to the sounds they reproduce. Combining theoretical, historical, and technical perspectives on sound media, Kromhout sketches a broad history of

In this timely book, critical theorist Christian Fuchs asks: What is nationalism and what is the role of social media in the communication of nationalist ideology?Advancing an applied Marxist theory o

Over the last twenty years Hong Kong society has witnessed dramatic change, and nowhere is this better reflected than in the realm of media and communications. Across the fields of journalism, public

《媒介政治》（Media Politics）是針對全球化及資訊革命對政治傳播造成的衝擊，所做的全面性的檢視與反思。 由於『中介』（mediation）已成為當代傳播學最熱門的概念，超越傳統的大眾媒介（mass media）。 特別是在新媒介（new media）時代，『中介』不僅是指涉媒體(media)也是意含脈絡（context）。 所以，藉此關鍵概念，用來貫穿本書的核心。

It’s all about your image! Visual marketing is the breakout trend of the year, thanks to the rise of social media platforms like Pinterest and Instagram. The Power of Visual Storytelling explains how

A best-practices manual for implementing successful, repeatable, improvable processes for social media successThe number of digital social tools available to marketing professionals has grown exponent