This book is about developing implementable strategies for shipping firms. It opens with an initial historical retrospective that highlights cases on A.P. Moller-Maersk and Leif Hoegh and Co. Here th
For leading corporations, talent is perhaps the only truly sustainable competitive advantage. In light of this, leading international corporations need to be staffed by the best possible executive talent from around the world. This talent revolution places a burden on business schools to offer highly focused learning, based on practical research. In addition, business schools face fierce competition in this sector, not least from the rapid growth in management education in India and South East Asia. Thought Leadership Meets Business offers significant insights into the factors that have led to the delivery of high-quality executive education at the top-ranking International Institute for Management Development (IMD). Drawing on the experience and wisdom gained by IMD President Peter Lorange over a distinguished career of more than twenty years, this book offers a powerful model for business school success.
For leading corporations, talent is perhaps the only truly sustainable competitive advantage. In light of this, leading international corporations need to be staffed by the best possible executive talent from around the world. This talent revolution places a burden on business schools to offer highly focused learning, based on practical research. In addition, business schools face fierce competition in this sector, not least from the rapid growth in management education in India and South East Asia. Thought Leadership Meets Business offers significant insights into the factors that have led to the delivery of high-quality executive education at the top-ranking International Institute for Management Development (IMD). Drawing on the experience and wisdom gained by IMD President Peter Lorange over a distinguished career of more than twenty years, this book offers a powerful model for business school success.
The shipping industry has an impact on each and every one of us every day. Ships transport the food we eat, the clothes we wear, the cars we drive, the materials used to build our homes, and the fuel that heats them. Yet traditional shipping companies - ones that combine various aspects of shipping under one organizational roof - are on the decline. They are gradually being replaced by new, more specialized companies with more strategic clarity and managerial focus. In Shipping Strategy Peter Lorange draws on his extensive experience in the shipping industry to show how companies can adapt to the fast-moving and volatile world of maritime business by devising strategies for future success, including specialization and innovation.
Innovations are dramatically changing the traditionally conservative global ocean shipping industry as it works to become more efficient and more sustainable. Academic and former shipping company owner Peter Lorange is best placed to make sense of how to approach and keep ahead of these changes. This book explains what the key innovations are, how to ensure a return on investment, the barriers to innovation and how to overcome them. Drawing on a number of specialist case studies, Lorange outlines the specific analytical and decision-making steps to consider and the actions to take to arrive at a new strategic blueprint for modern shipping companies. This book is invaluable for practising shipping company executives, advanced students of shipping, logistics, port management and maritime economics, and investors deciding whether to invest in a particular shipping firm.
Facing questions about the status and legitimacy of business schools, many of the world's leading institutions are now experimenting with new business models. In The Business School of the Future, former president of International Institute for Management Development (IMD), Peter Lorange reveals how the era of virtual technology, and the shift away from conservatism in classical academic institutions, heralds the arrival of a new kind of accessible and scalable business school. Drawing on his expansive and expert experience as a professor, leader and founder of academic institutions across the US and Europe, Lorange discusses the pedagogical and bureaucratic aspects of education and includes five case studies of institutes practicing the cutting-edge approaches discussed in the book (CEIBS, IMD, Singapore Management University, IE Madrid and Hult). This guide to designing the business school of the future, incorporating industry innovations, will appeal to business school deans
The modern consumer is no longer attracted by single-minded, predictable and one-benefit-focused brand promises. The old-fashioned FMCG communication strategies based on television, radio and print wi