Media Audiences - 三民網路書店

101.Reel Pleasures ─ Cinema Audiences and Entrepreneurs in Twentieth-century Urban Tanzania

作者：Laura Fair 出版社：Ohio Univ Pr 出版日：2017/11/01 裝訂：平裝

Reel Pleasures brings the world of African moviehouses and the publics they engendered to life, revealing how local fans creatively reworked global media—from Indian melodrama to Italian westerns, kun

定價：2032 元，優惠價：1 2032

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102.Reel Pleasures ─ Cinema Audiences and Entrepreneurs in Twentieth-century Urban Tanzania

作者：Laura Fair 出版社：Ohio Univ Pr 出版日：2017/11/01 裝訂：精裝

Reel Pleasures brings the world of African moviehouses and the publics they engendered to life, revealing how local fans creatively reworked global media—from Indian melodrama to Italian westerns, kun

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103.Postmodern Texts and Emotional Audiences ― Identity and the Politics of Feeling

作者：Kimberly Chabot Davis 出版社：Atlasbooks Dist Serv 出版日：2007/07/30 裝訂：平裝

Chabot Davis analyzes contemporary texts that bond together two seemingly antithetical sensibilities: the sentimental and the postmodern. Ranging across multiple media and offering a methodological un

定價：2417 元，優惠價：1 2417

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104.Feminist Reception Studies in a Post-audience Age ― Returning to Audiences and Everyday Life

作者：Andre Cavalcante (EDT); Andrea Press (EDT); Katherine Sender (EDT) 出版社：Routledge 出版日：2018/02/12 裝訂：精裝

This book makes an important return to reception studies at an exciting juncture of media distribution and modes of consumption. The editors’ introduction contextualizes this new work within a long hi

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105.Produsing Theory in a Digital World—The Intersection of Audiences and Production in Contemporary Theory

作者：Rebecca Ann Lind (EDT) 出版社：Peter Lang Pub Inc 出版日：2012/08/15 裝訂：精裝

The netted human we may call Homo Irretitus resides in a space made possible by technologies frequently referred to as new media, social media, emerging media, and Web 2.0. Traditional conceptualizati

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106.Produsing Theory in a Digital World 2.0 ─ The Intersection of Audiences and Production in Contemporary Theory

作者：Rebecca Ann Lind 出版社：Peter Lang Pub Inc 出版日：2015/08/25 裝訂：平裝

Continuing the themes in the previous Produsing Theory volume, this volume brings together 16 essays on the tension between producing and consuming new media. They draw on Axel Bruns' concept of produ

定價：2907 元，優惠價：1 2907

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107.The TV Brand Builders ─ How to Win Audiences and Influence Viewers

作者：Andy Bryant; Charlie Mawer 出版社：Kogan Page Ltd 出版日：2016/04/28 裝訂：平裝

In an average month, over 360 billion hours of TV are watched globally and shows are reviewed in national media, dissected in blogs and tweets and debated passionately by viewers and fans. But how do

定價：1755 元，優惠價：9 1580

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108.Social Media Audit

作者：Urs E. Gattiker 出版社：Springer Verlag 出版日：2012/10/31 裝訂：平裝

Social media has drastically improved the way we can reach target audiences and serve our customers. Like its financial counterpart, the social media audit (SMA) can be described as a formalized revie

定價：2248 元，優惠價：1 2248

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109.Community Media ― International Perspectives

作者：Linda K. Fuller 出版社：Palgrave Macmillan 出版日：2007/07/19 裝訂：平裝

Drawing on case studies, this collection offers international perspectives on how community media serves their audiences. The contributors present perspectives on the ever-burgeoning area of grassroot

定價：3250 元，優惠價：9 2925

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110.Alternative And Activist Media

作者：Mitzi Waltz 出版社：Edinburgh Univ Pr 出版日：2006/07/15 裝訂：平裝

This study of alternative and activist media provides an introduction to alternative media theories, audiences and practices. It brings diverse voices and concepts from outside the commercial media wo

定價：1905 元，優惠價：1 1905

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111.Writing for Digital Media

作者：Brian Carroll 出版社：Routledge UK 出版日：2010/05/07 裝訂：精裝

Writing for Digital Media teaches students how to write effectively for online audiences?whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exer

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112.Media Reception Studies

作者：Janet Staiger 出版社：New York Univ Pr 出版日：2005/07/30 裝訂：平裝

Media Reception Studies broadly surveys the past century of scholarship on the ways in which audiences make meaning out of mass media. It synthesizes in plain language social scientific, linguistic, a

定價：1590 元，優惠價：1 1590

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113.Media Audiences：Is Anybody Watching?

作者：Sue Turnbull 出版社：Macmillan Education UK 出版日：2020/05/01 裝訂：平裝

定價：1689 元，優惠價：95 1605

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114.Media, Markets, and Democracy

作者：C. Edwin Baker 出版社：Cambridge Univ Pr 出版日：2001/11/19 裝訂：精裝

Government interventions in media markets are often criticized for preventing audiences from getting the media products they want. A free press is often asserted to be essential for democracy. The first point is incorrect and the second is inadequate as a policy guide. Part I of this book shows that unique aspects of media products prevent markets from providing for audience desires. Part II shows that four prominent, but different, theories of democracy lead to different conceptions of good journalistic practice, media policy, and proper constitutional principles. Part II makes clear that the choice among democratic theories is crucial for understanding what should be meant by free press. Part III explores international free trade in media products. Contrary to the dominant American position, it shows that Parts I and II's economic and democratic theory justify deviations from free trade in media products.

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115.Media, Markets, and Democracy

作者：C. Edwin Baker 出版社：Cambridge Univ Pr 出版日：2001/11/01 裝訂：平裝

Government interventions in media markets are often criticized for preventing audiences from getting the media products they want. A free press is often asserted to be essential for democracy. The first point is incorrect and the second is inadequate as a policy guide. Part I of this book shows that unique aspects of media products prevent markets from providing for audience desires. Part II shows that four prominent, but different, theories of democracy lead to different conceptions of good journalistic practice, media policy, and proper constitutional principles. Part II makes clear that the choice among democratic theories is crucial for understanding what should be meant by free press. Part III explores international free trade in media products. Contrary to the dominant American position, it shows that Parts I and II's economic and democratic theory justify deviations from free trade in media products.

定價：1754 元，優惠價：9 1579

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116.Writing for Digital Media

作者：Brian Carroll 出版社：Routledge UK 出版日：2010/05/07 裝訂：平裝

Writing for Digital Media teaches students how to write effectively for online audiences—whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exer

定價：3179 元，優惠價：9 2861

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117.Media, Institutions and Audiences：Key Concepts in Media Studies

作者：Nick Lacey 出版社：Macmillan Education UK 出版日：2002/05/07 裝訂：平裝

定價：2210 元，優惠價：95 2100

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118.Body Image and the Media

作者：Celeste Conway 出版社：Abdo Group 出版日：2013/01/01 裝訂：平裝

Looks at how some media projects unrealistic standards of beauty and the effects of these depictions on young audiences, while also examining how advertising campaigns and programs have aimed to help

定價：648 元，優惠價：1 648

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119.Media Violence and Christian Ethics

作者：Jolyon Mitchell 出版社：Cambridge Univ Pr 出版日：2007/11/15 裝訂：精裝

How can audiences interact creatively, wisely and peaceably with the many different forms of violence found throughout today's media? Suicide attacks, graphic executions and the horrors of war appear in news reports, films, websites, and even on mobile phones. One approach towards media violence is to attempt to protect viewers; another is to criticise journalists, editors, film-makers and their stories. In this book Jolyon Mitchell highlights Christianity's ambiguous relationship with media violence. He goes beyond debates about the effects of watching mediated violence to examine how audiences, producers and critics interact with news images, films, video-games and advertising. He argues that practices such as hospitality, friendship, witness and worship can provide the context where both spectacular and hidden violence can be remembered and reframed. This can help audiences to imagine how their own identities and communities can be based not upon violence, but upon a more lasting fo

定價：3965 元，優惠價：9 3569

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120.Media Violence and Christian Ethics

作者：Jolyon Mitchell 出版社：Cambridge Univ Pr 出版日：2010/02/18 裝訂：平裝

How can audiences interact creatively, wisely and peaceably with the many different forms of violence found throughout today's media? Suicide attacks, graphic executions and the horrors of war appear in news reports, films, websites, and even on mobile phones. One approach towards media violence is to attempt to protect viewers; another is to criticise journalists, editors, film-makers and their stories. In this book Jolyon Mitchell highlights Christianity's ambiguous relationship with media violence. He goes beyond debates about the effects of watching mediated violence to examine how audiences, producers and critics interact with news images, films, video-games and advertising. He argues that practices such as hospitality, friendship, witness and worship can provide the context where both spectacular and hidden violence can be remembered and reframed. This can help audiences to imagine how their own identities and communities can be based not upon violence, but upon a more lasting fo

定價：2079 元，優惠價：9 1871

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