From components of successful PR programs to evaluation guidelines, this valuable resource gives educational leaders the public relations support needed to meet tough communication demands and ensure
The theory, research, and practice of communication planning The field of school and community communications is rapidly evolving and becoming more complex. Focusing on successfully implementing co
Well-researched and applied, this best-selling text provides school officials the “how” and the “why” for effective communication with their staff and the community to improve school quality and stude
The fifth volume in the University of Minnesota Guides to Birth and Childhood Disorders is designed to help parents as well as older children and adolescents understand the causes, diagnosis, and trea
