For well over 4 billion people – approximately 60% of all humanity – annual income is less than $1,500. The term “Base of the Pyramid” was first coined by Stuart L. Hart and C.K. Prahalad in 2002 and
A study by Oxfam has indicated that eight men own the same wealth as the 3.6 billion people who make up the poorest half of humanity. Equally significant is that if consumption in the developing world
A study by Oxfam has indicated that eight men own the same wealth as the 3.6 billion people who make up the poorest half of humanity. Equally significant is that if consumption in the developing world
For well over 4 billion people – approximately 60% of all humanity – annual income is less than $1,500. The term “Base of the Pyramid” was first coined by Stuart L. Hart and C.K. Prahalad in 2002 and