These three essays were inspired by the Samothracian discoveries. Cyriacus of Ancona's visit to the island and his assessment of what he saw are the subject of the opening essay. This is followed by t
These three essays were inspired by the Samothracian discoveries. Cyriacus of Ancona's visit to the island and his assessment of what he saw are the subject of the opening essay. This is followed by t
Whether studying marketing strategy or product/brand management decisions, students need to be able to make decisions based from sound analysis. This book focuses on the analysis need for sound market