A frontier town, crossroads of commerce, state capital, business center, and "City Beautiful," Harrisburg has been and remains all these and more. Its heritage of steel, iron, railro
What are venture capitalists saying about your startup behind closed doors? And what can you do to influence that conversation?If Silicon Valley is the greatest wealth-generating machine in the world,
The book that changed marketing forever is nowupdated for the new millennium In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit. Now,
"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."--"Newsweek""Revolutionary! Surprising!"--"Business Week""""Chock-a-block with examples of successful and f
Sam's little brother Petey thinks Sam can fix anything, so when Petey makes a mess trying to create something wonderful, his big brother Sam is always there to fix his mistakes.
From the grassroots growth of beverage brands like Red Bull, and Honest Tea, to the exploding growth of digital brands like Twitter, and Groupon — successful companies of all types and sizes begin wit
Using increasingly sophisticated levels of artificial intelligence (AI) and embodied intelligence (EI), a new generation of robots is being designed to look, act and even think like humans. Hubots, or
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet BrandingSmart and accessible, The 22 Immutable Laws of Brandi
This study examines how policies to increase energy efficiency in buildings in the European Union and Australia have worked and draws implications for the design of similar public policies for the Uni
As the need for geographical data rapidly expands in the 21st century, so too do applications of small-format aerial photography for a wide range of scientific, commercial and governmental purposes. S
Ben and Aggie are playing in the park when Aggie chases a ball and does not return, but after looking for her and worrying about her, Ben speaks with his blind friend, Mr. Thomas, who suggests a diffe