This essential desk reference for patent attorneys, engineers, entrepreneurs, innovators, development professionals, and students has been updated with the latest court cases and legislation.• Makes p
Whether you are branding your company, your product, your service, or yourself, learn to boost the power of your story and convey a compelling message in any setting by incorporating villains, victims
Who are the entrepreneurs who have achieved success, wealth, and recognition in their African homelands and how did they do it? Entrepreneur Dave Fick interviewed several hundred women and men who we
A popular maxim states that the only constant in business today is change. Whether the result of growth opportunities, new competition, technological advances or other internal and external factors,
In this, the first of three related, empirically based studies, Askari, Forrer, Teegen, and Yang examine the broad philosophy behind economic sanctions: why they are used and what they are meant to a
Wenshan Jia demonstrates that a true liberation of Chinese civic discourse can start with a focus on indigenous cultural practices, such as face practices--the understanding that every human face off
This is the first book to comprehensively examine NGOs as institutional players in the formulation of public policy and the implementation of corporate strategy. The delicate balance between governme
Computers mediate between individuals by providing channels of communication in the form of messaging systems; they act as brokers in matching buyers and sellers, employees and employers, resources an
Taking a broad view of organizational crisis, the authors synthesize a rich and diverse body of theory, research, and practice and apply it to every kind of crisis imaginable.
Almost two decades after it emerged as an essential business tool, competitive intelligence is still finding its way. Despite its recognized importance, companies struggle to acquire the kind of intel
Concentrating on the hospital and its variants, a panel of eminent academics and practitioners explores the major transformations that technological innovations have brought to the worldwide delivery
The differences between the United States and Mexico may be immense, but their links--economic, political, and social--are profound, and growing stronger. In this incisive narrative, John Adams argue
This book by noted experts describes how accelerated commercialization strategies building on advances in science and technology offer a sustainable source of wealth.
The purpose of this volume is to bring together a set of chapters that investigate the communication practices through which Chinese societies are creating their civil foundations for the next millen
Multiple Perspectives on Mathematics Teaching and Learning offers a collection of chapters that take a new look at mathematics education. Leading authors, such as Deborah Ball, Paul Cobb, Jim Greeno,
Search engines, subject gateways, descriptive metadata, Web cataloging--everyone is looking for ways to support information discovery and retrieval on the Internet. To become full partners in new dig
