Brand success can be managed What distinguishes a brand-name product from no-name competitors? How can companies assess and enhance the value of their brands? What steps can executives take to manage
The second in a visually stunning series, Information Graphics: Human Body shows just how interesting and humorous scientific information can be. Complex facts about the human body are reinterpreted a
The first in a visually stunning series, Information Graphics: Animal Kingdom shows just how interesting and humorous scientific information can be. Complex facts about the animal kingdom are reinterp
Pain is the most pervasive and debilitating of all experiences. It can be acute and short lived or develop into a chronic condition that destroys quality of life. But most pain can be managed - and th
Managed Annihilation pleads for renunciation of "the holy grail of manageability," the belief that all problems...can be solved merely by exerting more effort, and obtaining greater efficiency, within
Anger cannot be managed or massaged--chances are you know that already. Nor can it be denied, avoided, projected or repressed with any satisfactory result. But here is the miracle: Anger can be tra
George Beam's Quality Public Management shows how public sector organizations can be managed to maximize performance and citizen satisfaction. Beam builds on the theories and practices of W. Edwards D
This book explains ways that ecological science can be applied to solving some of the most crucial problems facing our world today. A major theme is how resources can be effectively managed and exploi
At a time when unacceptable risk taking is rightly condemned, how can organizations still benefit from the upside of risk? Can risk still be good? Written by an author who has managed risk, teaches ab
The McKinsey BrandMatics concept will show you how brands can be systematically managed. The individual tools and detailed concepts are organized into three topic areas: measuring, making, and managin
Can the public health enterprise assure the conditions in which people can be healthy in an aggressively profit-oriented environment? This book examines the challenges and dilemmas, and presents poten
Effective managers now recognize that most operational activities aimed at achieving key team objectives can and should be considered projects and managed accordingly. Typically these projects will ra
What is risk? Is it danger or opportunity? Can it be managed or is it something to be embraced and tried?When companies are developing their business strategies, risk is often mentioned in passing (an
Activity Based Cotsting for Construction Companies provides guidelines on how overhead costs can be managed for using Activity Based Costing (ABC), providing gains in contractor competiveness. Illustr
This book is dedicated to the issues and complexities of industrial services supply chain management. It analyzes how the transition from products to services can be managed, and how supply chains can
How can a place be built and managed so that it is safe for people to live? Ironically, many governments and citizens keep on asking the same question after every new disaster. Why, even with high lev
This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event, how this can be gained and successfully managed to the benefi
This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event, how this can be gained and successfully managed to the benefi
In Making the Most of Mess, Emery Roe emphasizes that policy messes cannot be avoided or cleaned up; they need to be managed. He shows how policymakers and other professionals can learn these necessar
In Making the Most of Mess, Emery Roe emphasizes that policy messes cannot be avoided or cleaned up; they need to be managed. He shows how policymakers and other professionals can learn these necessar
More than ever, banking competition is based on the ability to control the cost of risk and can be only be managed with excellent internal rating models and very advanced risk management processes. Th
This book draws on a wide range of practical examples to describe how conflicts within organisations are traditionally managed and the complementary conflict management methods that can be employed. S
This text outlines, from a surgeon's standpoint, how wounds can be expeditiously and effectively managed in the Urgent Care setting by physicians and mid-level providers with Primary Care training. &n
In this new book an international panel of experts explore the impact of the ageing process on biometric technologies and how such factors can be managed in practical situations.
Responsible Management of Information Systems discusses the question how can information systems be used and managed in a responsible manner. It does so by first defining the central concepts of infor
Show how any organization can stop viewing its employees are simply functions, to be moved around, 'managed' with carrots and sticks, or discarded at will. This book provides clear steps to transform
PLAYING CUPID CAN BE A DANGEROUS GAME Lady Calandra should have suitors beating down her door. But her overprotective brother, the Duke of Rochford, has managed to scare off every suitable gentleman.
This third edition of High Voltage Engineering and Testing describes strategic developments in the field and reflects on how they can best be managed. All the key components of high voltage and distri
Your granny's teeth; your dad's toupe;Your lunch might be unearthed one dayThree hundred million years from now And folks will gasp and wonder howIt was we all managed to liveWhen life was so darned
Adapting Configuration Management for Agile Teams provides very tangible approaches on how Configuration Management with its practices and infrastructure can be adapted and managed in order to directl
Excellent customer service does not come about by accident. It is a learnable set of behaviors that can be monitored, measured, and managed. Drawing from his highly successful seminars and training pr
This textbook presents a comprehensive overview of the environmental impacts of various types of outdoor recreation, and how these can be best managed. As a field of study, recreational ecology is bot
The book presents a framework about how competence can be managed in a knowledge-intensive, project-intensive context. It provides a new view of competence as different dimensions and considers which
Many of the 'pollution' problems of previous decades seem to be 'solved', in the developed World, or at least managed to minimise their environmental impacts. Whilst pollutants such as sewage can now
Many of the 'pollution' problems of previous decades seem to be 'solved', in the developed World, or at least managed to minimise their environmental impacts. Whilst pollutants such as sewage can now
