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★心理學家教你知已知彼,準確傳達想法,創造愉快對話★從朋友交往、同事相處、帶領部屬,到業務銷售……,通通都適用網羅耶魯、康乃爾、多倫多大學等50所名校的心理學實驗,透過案例和圖解,分析各種心理現象,並提供實用的溝通戰法,教你在工作與生活中,如何表達最能擄獲人心!‧為什麼我一開口,對方就面露不耐,對話無法繼續下去?‧我明明講得很清楚,部屬卻一臉茫然,到底問題出在哪裡?‧主管好頑固,我好說歹說,他就是不接受意見,該怎麼辦?心理學家沃辛頓(Everett L. Worthington)說,想要持續愉快的談話,得依循「LOVE法則」,也就是傾聽(Listen)、觀察(Observe)、認同價值(Value)、給予評價(Evaluate)。★★學會心理學溝通戰法,成為情商高的人!本書作者、日本心理學家內藤誼人告訴我們,引導對話的舵手是心理學,如果說話時不考量對方的感受,就會淪為一股腦兒自說自話,無法讓人感興趣,也沒有說服力。因此,書中彙整全世界50所知名大學的心理學實驗,搭配豐富的案例與生動的圖解,帶領你了解各種心理現象和變化,掌握62個溝通戰法。從此,不論在任何場合,你都能與人互動超順暢,有效化解衝突,贏得欣賞與信賴!★★溝通如同傳接球,如何讓對方接到你的球?【方法1】根據紐約大學的研究,訊息的傳達與接收有13%的落差。該怎麼做,才能使對方理解解你說的話?【方法2】重複越多次,訊息越容易傳遞,但說過頭卻會引起反感。其實,重要的訊息說5次恰恰好!【方法3】使用「減碳」、「有機」「少子高齡化」等反映時代的流行語,能提高說服力,刺激顧客的購買欲此外,還有4種方法……★★發揮9個訣竅,你一開口就說話帶點甜!【心理學實驗】聚焦正面事物美國紐澤西州立大學的菲利普斯博士,曾對75個習慣到健身房運動的人進行調查,發現一開始就覺得「上健身房很快樂」的人,較能持續到健身房運動。◎技巧:將正面事物突顯出來,可以讓對方更有動力。◎案例:(X)「不念書會吊車尾喔!」(孩子心想:反正我就是吊車尾……) (○)「成績好會很受歡迎喔!」(孩子心想:我要更努力用功。)【心理學實驗】損益兩平效應康乃爾大學的泰勒博士詢問87個人:「情況A是車子拋錨,花費200美元修理,但當天中了25美元彩券。情況B是車子拋錨,花費175美元修理。哪一種讓人感到不愉快?」結果,25%的人認為情況A不愉快,70%的人認為情況B
YouTube上有五首歌MV觀看次數突破1億!以兩天的時間登頂美國iTunes排行榜首位,Billboard排行榜評其為最具影響力的組合之一!擄獲全世界粉絲的全球最紅女團——BLACKPINK的故事除了唱跳實力被粉絲認可外,知名度更被知名品牌吸引!被喻為「人間香奈兒」的Jennie;成為Celine、Bvlgari以及M.A.C全球品牌代言人的Lisa;「澳洲野玫瑰」Rosé作為 Saint La