Copyright: 2007Format: Cloth; 816 ppFor undergraduate strategic management courses. For professors who want their students to understand the practical application of strategic management, David provides a skills-based, practitioner-oriented focus.New To This Edition Q. Are global issues, the natural environment, and e-commerce important themes in your course?NEW! There are new global (pg. x), e-commerce(pg. x), and natural environment (pg. x) boxes inserted in every chapter.Q. Would you like your students to read selections about new and relevant strategic management research?NEW! In the new edition of David, there are new current readings at the end of each chapter (pg. x).Q. Is ethics and important topic in your course?NEW! Coverage on corporate fraud, scandals, illegalities. Emphasizes “good ethics is good business”Dr. Fred R. David is the sole author of three mainstream strategic-management textbooks: (1) Strategic Management: Concepts and Cases, (2) Strategic Management Concepts,
