This full-color text shows readers how to transform data into something meaningful - information. It is meant for anyone interested in the art and science of communicating data to others. Drawing on t
This full-color text shows readers how to transform data into something meaningful - information. It is meant for anyone interested in the art and science of communicating data to others. Drawing on t
Designed to help students become more successful persuaders, Persuasive Messages offers practical advice on refining purpose, understanding audience, and designing a persuasive message. This textbook
Designed to help students become more successful persuaders, Persuasive Messages offers practical advice on refining purpose, understanding audience, and designing a persuasive message. This textbook
