Chronicling the dramatic events that have taken place since China opened up to the world three decades ago and adopted a policy of economic reform, this reference delves into the period between 1992 a
Broaden your students' global perspectives with the strategic and truly global approach used in GLOBAL BUSINESS -- the latest work from renowned international instructor, author, and consultant Mike P
The limited number of global or international strategy textbooks almost exclusively focuses on how to manage larger, multinational enterprises (MNEs), which primarily come from and compete in develope