Check out the supplemental website! www.DrakeDirect.com/OptimalDM/"Destined to be the definitive guide to database marketing applications, analytical strategies and test design." - Brian
The first comprehensive guide to discovering and preventing attacks on the Android OSAs the Android operating system continues to increase its share of the smartphone market, smartphone hacking remain
The fully update Third Edition of the most trusted book on financial statement analysisRecent financial events have taught us to take a more critical look at the financial disclosures provides by comp
Institutions of higher education expect many to play an advising role including academic advisors, career advisors, faculty, and other counselors and student affairs staff, yet there is little trainin
`This is an essential disciplinary update for all political sociologists and an exciting guide for all lay observers of politics. Drake offers a fresh look at the world of contemporary politics---itse
This accessible book addresses one of the twenty-first century's most important issues: the increasing lack of connection between political institutions and the social reality of our everyday lives. A
It's less than six months after the events of Got and our nameless narrator has vanished off the Brooklyn grid only to end up in Atlanta, where he now lives with his ambitious but somewhat dim-witted
The Philosophy and Practice of Coaching will help to advance the global conversation about the future of coaching. The book is organized into three key sections: Foundations for Coaching, Applications
There's a young man living in the infamous Crown Heights section of Brooklyn. He is an orphaned college student trying to get through his sophomore year at age twenty-three, year behind the traditiona
Are you ready to fly the corporate coop and become the boss of you? Do you dream of busting out of the cubicle wasteland and finding greener pastures as a freelancer? If so, you’re in good compa
This new reader contains a broad range of authoritative articles, including some newly commissioned pieces, and covers several key facets of family and community history.