How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today’s ever-changing media landscape. The days of corporate c
Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involv
The soap opera, one of U.S. television's longest-running and most influential formats, is on the brink. Declining ratings have been attributed to an increasing number of women working outside the home
Today’s economy is dominated by the rapidly growing service sector. Even businesses primarily selling goods are reinventing their image and positioning themselves as service providers. Introducti
This book presents simple, elegant methods for dealing, both in theory and in application, with a variety of problems that have formulations in terms of flows in capacity-constrained networks. Since t
Interreligious Reading After Vatican II brings together for the first time leading scholars from within and outside the Catholic tradition to discuss and undertake interreligious reading in the light
"This undergraduate textbook provides students with a statistical mechanical foundation to the classical laws of thermodynamics through a comprehensive treatment of the basics of classical thermodynam
The Modern Theologians Reader is an outstanding selection of the key writings in modern theology, with each extract introduced and annotated to support student learning.A unique stand-alone text which
The Modern Theologians Reader is an outstanding selection of the key writings in modern theology, with each extract introduced and annotated to support student learning.A unique stand-alone text which
Managing Business Relationships helps students and managers understand the reality of business networks and how to manage them. The third edition is updated with the IMP Group's latest thinking from r
Long-Term Conditions is a comprehensive textbook for all nursing and health care students and practitioners, that explores the key issues surrounding caring for patients with chronic diseases or long
The Future of Christian Theology represents a personal manifesto from one of the world's leading theologians, exploring the ways Christian theology in the twenty-first century has been, and can now co
The Future of Christian Theology represents a personal manifesto from one of the world's leading theologians, exploring the ways Christian theology in the twenty-first century has been, and can now co
A Companion to the Civil War and Reconstruction addresses the key topics and themes of the Civil War era, with 23 original essays by top scholars in the field.An authoritative volume that surveys the
This pocket reference and revision guide is a must for all medical students and junior doctors preparing for major exams in clinical medicine or needing a rapid reminder of essential facts during a cl
This brand new title in the Lecture Notes series covers a core element of the medical school curriculum. It presents the basic science needed to understand mechanisms of disease and describes the cli
This is an innovative book about the shape theology takes in its varied interactions - religious and secular, local and global, historical and contemporary, academic and practical. * An
This is an innovative book about the shape theology takes in its varied interactions - religious and secular, local and global, historical and contemporary, academic and practical. * An
