Explores how human thoughts and decisions are often influenced by factors outside of our control, offering insights into brain complexities that are susceptible to environmental factors while sharing
An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control.Why are people named Kim, Kelly, and Ken more likely to donate
“One of the most mesmerizing and important books I’ve read in quite some time. Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need
“One of the most mesmerizing and important books I’ve read in quite some time. Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need to rescue ou