When societies worry about media effects, why do they focus so much on young people? Is advertising to blame for binge drinking? Do films and video games inspire school shootings? Tackling these kinds
When societies worry about media effects, why do they focus so much on young people? Is advertising to blame for binge drinking? Do films and video games inspire school shootings? Tackling these kinds
Donald Trump’s use of Twitter, the “Angelina Effect,” social media mourning, cyber-bullying: in today’s media environment, evidence of media influence is all around us. As such
Donald Trump’s use of Twitter, the “Angelina Effect,” social media mourning, cyber-bullying: in today’s media environment, evidence of media influence is all around us. As such
Picking up on some of the themes developed in his critically acclaimed book Understanding Audiences (SAGE), this new book on audience research focuses on qualitative methods and will draw upon studen