Strategy is a plan of action designed to achieve a long-term or overall aim, and there are many areas in business where a decent strategy will be of value. Strategy is not complex, but it can be hard,
While many people find it difficult to express ideas and solve problems purely with words, they often find it much easier to use diagrams.Distilled into this single, handy-sized volume, the 5th annive
We can all be better in every aspect of our lives. Kevin Duncan (author of the bestselling The Diagrams Book and The Ideas Book) draws together 50 ingenious thoughts and inspirations to improve your a
If you work in business, the chances are you have fallen under the poisonous spell of business bullshit and jargon. Very few of us seem able to avoid \"reaching out,\" or \"walk the talk,\" or \"shift
You are about to embark on one of the biggest adventures of your life. It's a daunting prospect, isn't it? An empty desk, no customers, no confirmed money coming in, and no one to gossip with. Welcome
Sunday: Get started with realistic goals and a detailed business plan, and do your market research Monday: Learn strategies for building a network of contacts and how to handle meetings Tuesday: Learn
Hard on the heels of the popular Marketing Greatest Hits comes volume II, the definitive compendium of everything you need to know from the best minds in modern marketing - abridged, condensed, and re
