Thoroughly updated with new video feature and expanded range of global case studies, the new edition of this bestselling text synthesizes theoretical depth and practical skills-building, developing cr
This innovative text considers the personal qualities of successful entrepreneurs and the manner in which they do business. It demonstrates how these qualities can be replicated to form an organizatio
'Bound to become the go-to-guide when it comes to new venture creation. For students and practitioners alike, this is a must read.'Philip Kappen, Copenhagen Business School'Paul Burns has a distinguis
