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Strategic Marketing
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出版日:2010/01/01 作者:JAIN; HALEY  出版社:Cengage Learning  裝訂:平裝
‧Current thoughts and concepts in marketing strategy formulation, based on constructs that have taken place in the field ‧Incorporation of global focus throughout the book ‧Discussion of problems and
優惠價: 1 1150
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出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
庫存:1
出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
庫存:1
出版日:2019/01/01 作者:Winston  出版社:Cengage Learning  裝訂:平裝
●AUTHORS PROVIDE A VARIETY OF PROBLEMS FOR YOUR FLEXIBILITY. This edition provides four types of problems -- level A, level B, modeling, and cases – that are graded within sections and chapters. This
優惠價: 1 1320
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出版日:2014/08/06 作者:Douglas Smith; Maurice Eggen; Richard St. Andre  出版社:Cengage Learning  裝訂:精裝
A TRANSITION TO ADVANCED MATHEMATICS helps students to bridge the gap between calculus and advanced math courses. The most successful text of its kind, the 8th edition continues to provide a firm foun
出版日:2011/01/01 作者:Serway; Jewett  出版社:Cengage Learning  裝訂:平裝
Principles of Physics: A Calculus Approach is designed for a one-year introductory calculus-based physics course for engineering and science students as well as premed students. This book has two main objectives: to provide students with a clear and logical presentation of the basic concepts and principles of physics; and to strengthen their understanding of these concepts and principles through a board of interesting real-world applications.● Style The book is written in a clear, logical, and engaging style.● Pitfall Prevention Over 140 Pitfall Preventions are provided to help students avoid common mistakes and misunderstandings.● Problem-Solving Strategies This helps students identify necessary steps for solving problems.● Worked Examples These examples are set off in boxes, and the answers are highlighted with a tan screen.● Problems Over 2,100 end-of-chapter problems are provided with varied levels of difficulty.● Review Problems These problems can be used by students in preparing
優惠價: 1 760
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出版日:2011/01/01 作者:Soo T. Tan  出版社:Cengage Learning  裝訂:平裝
Market-leading FINITE MATHEMATICS FOR THE MANAGERIAL, LIFE, AND SOCIAL SCIENCES, Tenth Edition, relates math to your life in a new and fascinating fashion. By bringing the perfect combination of teac
優惠價: 1 1220
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作者:JAMES STEWART  出版社:Cengage Learning  裝訂:精裝
Conceptual Exercises; The most important way to foster conceptual understanding is through assigned problems. Stewart Concepts offers various types of problems, including explanations/mathematical wri
優惠價: 1 1100
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Oscar's Journey ― Level 12
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出版日:2012/08/08 作者:Fiona Joseph  出版社:Cengage Learning  裝訂:平裝
Young Oscar Keen is forced to take over his father's biscuit factory, despite his dreams of becoming an artist. Then something happens that puts the business in trouble, and he finds the problems are
優惠價: 1 190
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出版日:2012/01/01 作者:MILLER; SPOOLMAN  出版社:Cengage Learning  裝訂:平裝
PART I: HUMANS AND SUSTAINABILITY: AN OVERVIEW.1. Environmental Problems, Their Causes, and Sustainability.PART II: SCIENCE, ECOLOGICAL PRINCIPLES, AND SUSTAINABILITY.2. Science, Matter, Energy, and S
優惠價: 1 1230
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Introduction to Probability and Its Applications
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出版日:2010/01/01 作者:SCHEAFFER; LINDA  出版社:Cengage Learning  裝訂:平裝
◆Overview:This text focuses on the utility of probability in solving real-world problems for students in a one-semester calculus-based probability course. Theory is developed to a practical degree and
優惠價: 1 1020
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出版日:2008/01/01 作者:SOUTAS-LITTLE  出版社:Cengage Learning  裝訂:平裝
Focusing on the conceptual understanding of mechanics, this exciting new text addresses developments in the methods of analyzing mechanics problems. It fully incorporates the highly sophisticated comp
優惠價: 1 880
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出版日:2022/01/01 作者:Camm  出版社:Cengage Learning  裝訂:平裝
●NEW SECTION HIGHLIGHTS LEGAL AND ETHICAL ISSUES IN THE USE OF DATA AND ANALYTICS. Chapter 1 includes a new section that addresses common legal and ethical issues related to the use of data and analytics. This new legal and ethical section discusses recent data privacy laws as well as ethical issues that both practitioners and consumers of analytics models should consider.●PRACTICAL, RELEVANT PROBLEMS HELP STUDENTS MASTER CONCEPTS AND HANDS-ON SKILLS. Applications drawn from all functional business areas, including finance, marketing and operations, provide important practice at a variety of levels of difficulty. Time-saving data sets are available for most exercises and cases.●REVISED DATA MINING CHAPTERS OFFER CLEARER PRESENTATION OF CONCEPTS. The authors have reorganized and updated this edition's data mining chapters to ensure students thoroughly understand the presentation. The descriptive data mining chapter (Ch. 5) now appears after the probability chapter so that the data minin
優惠價: 1 1480
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工程數學(SI Edition)
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出版日:2019/04/30 作者:Peter V. O'Neil  出版社:Cengage Learning  裝訂:平裝
本書特色 本書利用圖示、範例以及有趣的數學模型,讓數以千計的學生得以一窺工程數學的堂奧。全書共 12 章,內容包含常微分方程式;矩陣、線性代數與線性微分方程組;向量分析;傅立葉分析以及偏微分方程式。 全書包含許多範例和習題,幫助學生真正理解所涉及的概念,而不是只列出機械式步驟。此外,「數往知來」( Math in Context) 專欄,由工程師撰寫,對數學如何應用在各種現實世界的工程專案和環
優惠價: 1 750
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高等工程數學(SI Edition)
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出版日:2019/04/30 作者:Peter V. O'Neil  出版社:Cengage Learning  裝訂:平裝
本書特色 O’Neil 所著《高等工程數學》第八版包括下列幾個特點,旨在使學生更容易接近數學以及對數學產生興趣: •新增「數往知來」(Math in Context),是由工程師為工程學生編寫的短文,從他們的角度提供洞察力,了解數學如何在各種現實世界的工程專案和設置中出現。•本書的架構重新設計,以便更有效地關注特定主題。例如,增加了史特姆 李歐維里的問題、波動和熱方程式的解法,包括處理驅動函數的
優惠價: 1 960
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出版日:2003/01/01 作者:CHOW  出版社:Cengage Learning  裝訂:平裝
優惠價: 1 700
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出版日:2012/01/01 作者:MILLER; SPOOLMAN  出版社:Cengage Learning  裝訂:平裝
PART I: HUMANS AND SUSTAINABILITY: AN OVERVIEW.1. Environmental Problems, Their Causes, and Sustainability.PART II: SCIENCE, ECOLOGICAL PRINCIPLES, AND SUSTAINABILITY.2. Science, Matter, Energy, and S
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