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出版日:2011/01/18 作者:Tim Smith  出版社:Cengage Learning  裝訂:精裝
Learn how to make pricing decisions that will maximize a firm's profits by creating and capturing customers with PRICING STRATEGY: SETTING PRICE LEVELS, MANAGING PRICE DISCOUNTS AND ESTABLISHING PRIC
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INNOVATIVE PRICING STRATEGIES TO INCREASE PROFITS
90 折
出版日:2012/08/30 作者:MARBURGER  出版社:Cengage Learning  裝訂:平裝
According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing str
優惠價: 9 2428
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MARKETING PLAN TEMPLATES FOR ENHANCING PROFITS
90 折
出版日:2015/10/27 出版社:Cengage Learning  裝訂:平裝
This workbook presents 12 marketing strategies for enhancing profits with the 80/20 rule, including templates of marketing plans for a contractor, manufacturer, healthcare provider, non-profit, broker
優惠價: 9 2428
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INNOVATIVE PRICING STRATEGIES TO INCREASE PROFITS, SECOND ED
90 折
出版日:2015/08/25 出版社:Cengage Learning  裝訂:平裝
According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing str
優惠價: 9 2428
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ADAPTIVELY SEEKING WIN-WIN THROUGH FAIRPAY
90 折
出版日:2016/11/27 出版社:Cengage Learning  裝訂:平裝
“Anyone responsible for monetizing digital content in consumer markets should understand this radically new perspective on pricing and how to maximize customer lifetime value. FairPay provides strateg
優惠價: 9 2428
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出版日:2016/01/01 作者:Vinay K. Ingle; John G. Proakis  出版社:Cengage Learning  裝訂:平裝
Help your student learn to maximize MATLAB as a computing tool to explore traditional Digital Signal Processing (DSP) topics, solve problems and gain insights. An extremely valuable supplementary text
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出版日:2015/02/02 作者:David R. Anderson; Dennis J. Sweeney; Thomas A. Williams; Jeffrey D. Camm; James J. Cochran  出版社:Cengage Learning  裝訂:精裝
You don't have to be a mathematician to maximize the power of quantitative methods. Written for the current?or future?business professional, QUANTITATIVE METHODS FOR BUSINESS, 13E makes it easy for yo
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2014/02/03 作者:Jr. Stephens. Otis H.; John M Scheb  出版社:Cengage Learning  裝訂:平裝
AMERICAN CONSTITUTIONAL LAW, Volumes I and II, combines cases, decisions, and authorial commentary to maximize your learning and understanding in this course. These comprehensive volumes cover the ent
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2014/02/03 作者:Jr. Stephens. Otis H.; John M Scheb  出版社:Cengage Learning  裝訂:平裝
AMERICAN CONSTITUTIONAL LAW, Volumes I and II, combines cases, decisions, and authorial commentary to maximize your learning and understanding in this course. These comprehensive volumes cover the ent
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
FOSTERING CREATIVITY IN SELF AND THE ORGANIZATION
90 折
出版日:2014/01/31 作者:Eric W. Stein  出版社:Cengage Learning  裝訂:平裝
Fostering Creativity in Self and The Organization: Your Professional Edge helps individuals, and their organizations, learn to maximize creative potential. The book explodes the myth that creative pe
優惠價: 9 2428
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CRISIS MANAGEMENT IN THE AGE OF SOCIAL MEDIA
90 折
出版日:2013/07/17 作者:Louis Capozzi  出版社:Cengage Learning  裝訂:平裝
The age of the instant crisis has arrived. Companies, Non-profits and high-profile individuals often seem unable to cope. The ingredients include speed, pervasiveness and huge numbers. Verizon adds
優惠價: 9 2428
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VALUE CREATION IN MANAGEMENT ACCOUNTING
90 折
出版日:2013/06/20 作者:Cj Mcnair-connelly  出版社:Cengage Learning  裝訂:平裝
Value creation is at the heart of an economic enterprise, defining its capability to serve customers and generate profits and growth. This fact has led to an ever-increasing set of tools and techniqu
優惠價: 9 2428
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出版日:2013/01/01 作者:David Dollenmayer; Thomas Hansen  出版社:Cengage Learning  裝訂:平裝
This combination workbook/laboratory manual helps your students maximize their success. The workbook section provides a variety of written exercises for chapters 1-15 that recombine the vocabulary and
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2013/01/01 作者:Wilbert Mckeachie  出版社:Cengage Learning  裝訂:平裝
This indispensable handbook provides helpful strategies for dealing with both the everyday challenges of university teaching and those that arise in efforts to maximize learning for every student. The
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2012/07/27 作者:Bret Wagner; Ellen Monk  出版社:Cengage Learning  裝訂:平裝
Learn how to master and maximize enterprise resource planning (ERP) software -- which continues to grow in importance in business today -- with Monk/Wagner's CONCEPTS IN ENTERPRISE RESOURCE PLANNING,
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出版日:2012/02/14 作者:David R. Anderson; Dennis J. Sweeney; Thomas A. Williams; Jeffrey D. Camm; James J. Cochran  出版社:Cengage Learning  裝訂:精裝
You don't need to be a mathematician to understand and maximize the power of quantitative methods! Written for the future business professional, QUANTITATIVE METHODS FOR BUSINESS, 12E by a powerhouse,
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2011/11/17 作者:Barbara H. Estridge; Anna P. Reynolds  出版社:Cengage Learning  裝訂:平裝
BASIC CLINICAL LABORATORY TECHNIQUES, Sixth Edition demonstrates the techniques involved in basic clinical laboratory procedures, as well as the theories behind them. Performance-based to maximize han
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
101 Successful Networking Strategies
90 折
出版日:2011/03/16 作者:Eric Kramer  出版社:Cengage Learning  裝訂:平裝
Now business professionals and job seekers can master the strategies needed to maximize networking opportunities and achieve results with the fast-paced, effective approach found only in Kramer's 101
優惠價: 9 527
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出版日:2011/02/11 作者:Otis H. Stephens Jr.; John M. Scheb II  出版社:Cengage Learning  裝訂:平裝
AMERICAN CONSTITUTIONAL LAW, Volumes I and II, combines cases, decisions, and authorial commentary to maximize your learning and understanding in this course. These comprehensive volumes cover the en
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2011/02/11 作者:Otis H. Stephens Jr.; John M. Scheb II  出版社:Cengage Learning  裝訂:平裝
AMERICAN CONSTITUTIONAL LAW, Volumes I and II, combines cases, decisions, and authorial commentary to maximize your learning and understanding in this course. These comprehensive volumes cover the en
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
Cpc Certification
90 折
出版日:2010/12/24 作者:American Academy of Professional Coders (COR); Deborah Grider; G. John Verhovshek  出版社:Cengage Learning  裝訂:平裝
Packed with test-taking tips and techniques, the 2011 2011 CPC? CERTIFICATION STUDY GUIDE delivers a comprehensive review that helps you maximize your success on the AAPC CPC Certification Exam. The
優惠價: 9 3481
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Criminal Law
90 折
出版日:2010/02/12 作者:Joel Samaha  出版社:Cengage Learning  裝訂:平裝
Maximize your study time with this extensive study guide! Realizing students learn in different ways, the study guide author includes a variety of pedagogical tools to help you do your best. The guide
優惠價: 9 2307
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出版日:2010/01/01 作者:Wilbert James McKeachie; Marilla Svinicki  出版社:Cengage Learning  裝訂:平裝
Retail Description: {RET ? P/R} This indispensable handbook provides helpful strategies for dealing with both the everyday challenges of university teaching and those that arise in efforts to maximize
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
90 Days to Success in Consulting
90 折
出版日:2009/09/30 作者:William McKnight  出版社:Cengage Learning  裝訂:平裝
Interested in entering the consulting business? Already have a consulting practice but want to take its profits to the next level? 90 Days to Success in Consulting provides an action plan for success
優惠價: 9 810
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David Busch's Nikon D90 Guide to Digital Slr Photography
90 折
出版日:2009/05/26 作者:David D. Busch  出版社:Cengage Learning  裝訂:平裝
Welcome to the D90, Nikon?s newest full-featured?yet compact and affordable?digital SLR camera. David Busch?s Nikon D90 Guide to Digital SLR Photography shows you how to maximize your camera?s robust
優惠價: 9 1215
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Applying Career Development Theory to Counseling
90 折
出版日:2009/03/27 作者:Richard S. Sharf  出版社:Cengage Learning  裝訂:平裝
Maximize your study time with this new Student Manual written by Richard Sharf. Study resources help you solidify key concepts, apply and understand your own career development from a theoretical pers
優惠價: 9 2226
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A Guide to Working With Visual Logic
90 折
出版日:2008/08/07 作者:Thad Crews; Chip Murphy  出版社:Cengage Learning  裝訂:平裝
A GUIDE TO WORKING WITH VISUAL LOGIC helps you and your students maximize the Visual Logic software. The book clearly introduces Visual Logic as a simple, but powerful, tool for mastering programming
優惠價: 9 2023
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出版日:2008/07/01 作者:Ann Senisi Scott; Elizabeth Fong  出版社:Cengage Learning  裝訂:精裝
Body Structures and Functions, Eleventh Edition continues to integrate diseases and disorders within each body system chapter to maximize learning. Easy-to-understand language and numerous illustrati
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2008/02/08 作者:Sareen S. Gropper; Jack L. Smith; James L. Groff  出版社:Cengage Learning  裝訂:精裝
Current and comprehensive and designed to maximize clarity of the concepts you need to know, longtime best seller ADVANCED NUTRITION AND HUMAN METABOLISM, 5e, delivers its signature quality content in
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2007/01/01 作者:GABRIEL HAWAWINI; CLAUDE VIALLET  出版社:Cengage Learning  裝訂:精裝
FINANCE FOR EXECUTIVES: MANAGING FOR VALUE CREATION, 3e is ideal for the future manager or experienced executive who recognizes the importance of using financial information to maximize firm value. Re
優惠價: 1 960
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出版日:2023/07/28 作者:Lyle Brown  出版社:Cengage Learning  裝訂:平裝
Updated with the latest issues, Brown/Langenegger/Garcia/Biles/Reyna/Huerta/Farmer-Neal/Altema McNeely's PRACTICING TEXAS POLITICS, ENHANCED, 18th EDITION, gives you an insider's look at how public-policy making is conducted in the Lone Star State. It includes a special focus on the role of a growing Latino population in all aspects of Texas government, actions of the 88th Regular Legislative Session, effects of the 2022 elections, the COVID-19 pandemic, the historic February 2021 winter storm and the impact of the oil and gas industry on state finances. Throughout the text, critical thinking, communication, social responsibility and other state competency skill designations are specifically identified -- helping you maximize your study time and course success. With the MindTap online homework solution, Infuse, and Cengage Read mobile app, you can easily fit learning into your day -- anywhere, anytime.
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2023/03/22 作者:Carl S. Warren  出版社:Cengage Learning  裝訂:精裝
Master today's most essential topics in financial and managerial accounting today using the unique Integrated Financial Statement Framework in Warren/Farmer/Jones�s SURVEY OF ACCOUNTING, 10E. Written specifically for readers who have no prior knowledge of accounting, this edition's focuses only on topics that are essential to the understanding of accounting as a manager or professional. The book's distinctive framework illustrates the impact of transactions on financial statements without the use of debits and credits. The authors also incorporate Metric Analyses that connect transactions and management decisions to financial condition and performance metrics used by businesses. New coverage addresses the use of data analytics and changes in retail operations. Updated and streamlined content throughout this edition integrates seamlessly with CNOWv2�s online homework platform. CNOWv2 offers a variety of learning activities and helpful videos to maximize your understanding
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2019/01/01 作者:Frank K. Reilly; Keith C. Brown; Sanford J. Leeds  出版社:Cengage Learning  裝訂:平裝
OverviewUsed extensively by professionals, organizations and schools across the country, Reilly/Brown/Leeds' INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT, 11th Edition, combines solid theory with practical applications to help students learn how to manage their money to maximize their earning potential. Now streamlined into a succinct 18 chapters, the text has been thoroughly revised to present content that is vital to a thorough understanding of investment management in the most effective way. It uses real-world illustrations and hands-on exercises to bring investment concepts to life for students. The 11th edition continues its tradition of unparalleled international coverage. It also offers expanded discussions of the impact of changes in both technology and regulations on the functioning and organization of global security markets and devotes three chapters to derivatives securities.
Leaders Open Doors ─ A Radically Simple Leadership Approach to Lift People, Profits, and Performance
90 折
出版日:2014/10/01 作者:Bill Treasurer  出版社:Cengage Learning  裝訂:精裝
Leadership is the most overanalyzed, thoroughly dissected, and utterly confused topic in business. In Leaders Open Doors, Bill Treasurer helps lighten the leadership load by distilling that leaders ar
優惠價: 9 808
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出版日:2016/08/01 作者:Misty E. Vermaat  出版社:Cengage Learning  裝訂:平裝
Discover how to maximize all of the advantages that the latest version of Microsoft Word offers with the focused approach found in SHELLY CASHMAN MICROSOFT OFFICE 365 & WORD 2016: COMPREHENSIVE. This
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出版日:2016/04/27 作者:S. Christian Albright; Wayne L. Winston  出版社:Cengage Learning  裝訂:精裝
Become a master of data analysis, modeling, and spreadsheet use with BUSINESS ANALYTICS: DATA ANALYSIS AND DECISION MAKING, 6E! This popular quantitative methods text helps you maximize your success w
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出版日:2016/03/09 作者:Ellen Monk; Joseph Brady; Emillio Mendelsohn  出版社:Cengage Learning  裝訂:平裝
Show your students how to maximize the advantages of the latest Access database management system and Excel spreadsheet to effectively analyze and solve real-world business problems with PROBLEM-SOLVI
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出版日:2016/02/16 作者:Steven M. Freund; Corinne Hoisington; Mary Z. Last; Philip J. Pratt  出版社:Cengage Learning  裝訂:平裝
Discover how to maximize the advantages that the latest version of Microsoft Office offers with the focused approach found in MICROSOFT OFFICE 365 & OFFICE 2016: INTRODUCTORY. This new edition is
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出版日:2016/02/16 作者:Misty E. Vermaat; Steven M. Freund; Corinne Hoisington; Mary Z. Last  出版社:Cengage Learning  裝訂:平裝
Discover how to maximize the advantages that the latest version of Microsoft Office offers with the focused approach found in MICROSOFT OFFICE 365 & OFFICE 2016: INTRODUCTORY. This new edition is
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MANAGING REPUTATION RISK
90 折
出版日:2016/01/29 作者:Peter Hirsch; Michael B. Goodman  出版社:Cengage Learning  裝訂:平裝
We envisage a text of approximately 120 pages or 15 pages per chapter. The principal audiences for the book are corporate executives, leaders of non-profits and public institutions, corporate communic
優惠價: 9 2428
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