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Statistical Graphics Procedures by Example

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出版日:2016/01/01 作者:William A. McEachern  出版社:Cengage Learning  裝訂:精裝
Now you can "teach by example" with the unique approach to economics found only in McEachern's acclaimed ECONOMICS: A CONTEMPORARY INTRODUCTION, 11E. The text uses examples and illus
優惠價: 1 1460
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出版日:2014/01/24 作者:Barry H. Kantowitz; Henry L. Roediger III; David G. Elmes  出版社:Cengage Learning  裝訂:精裝
Kantowitz, Roediger, and Elmes, all prominent researchers, take an example-based approach to the fundamentals of research methodology. The book is organized by topic--such as research in human factors
出版日:2013/01/01 作者:Howell  出版社:Cengage Learning  裝訂:平裝
Statistical Methods for Psychology 8/E 2013 (IE)
出版日:2017/01/01 作者:Gravetter  出版社:Cengage Learning  裝訂:平裝
Statistics is one of the most practical and essential courses that you will take, and a primary goal of this popular text is to make the task of learning statistics as simple as possible. Straightforward instruction, built-in learning aids, and real-world examples have made STATISTICS FOR THE BEHAVIORAL SCIENCES, 10th Edition the text selected most often by instructors for their students in the behavioral and social sciences. The authors provide a conceptual context that makes it easier to learn formulas and procedures, explaining why procedures were developed and when they should be used. This text will also instill the basic principles of objectivity and logic that are essential for science and valuable in everyday life, making it a useful reference long after you complete the course.
優惠價: 1 1460
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出版日:2014/06/01 作者:Jay Devore  出版社:Cengage Learning  裝訂:平裝
Table of Contents: 1. Data and Distributions 2. Numerical Summary Measures 3. Bivariate and Multivariate Data 4. Obtaining Data 5. Probability and Sampling Distributions 6. Quality and Reliability 7. Estimation and Statistical Intervals 8. Testing Statistical Hypotheses 9. The Analysis of Variance 10. Experimental Design 11. Inferential Methods in Regression and Correlation
優惠價: 1 1050
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Best-selling ESSENTIALS OF STATISTICS FOR BUSINESS AND ECONOMICS, 7th Edition gives you a solid foundation in statistical methodologies with the author's signature problem-scenario approach and clear
Applied Regression Analysis―A Second Course In Business And Economic Statistics With Infotrac
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出版日:2004/08/06 作者:Terry E. Dielman  出版社:Cengage Learning  裝訂:精裝
APPLIED REGRESSION ANALYSIS applies regression to real data and examples while employing commercial statistical and spreadsheet software. Covering the core regression topics as well as optional topics
優惠價: 1 1320
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出版日:2004/04/01 作者:Bruce L. Bowerman; Richard T. O'Connell; Anne B. Koehler  出版社:Cengage Learning  裝訂:精裝
This introductory text also serves as a reference for professionals in such fields as marketing, finance, and production forecasting. The authors cover basic statistical concepts, regression analysis
優惠價: 1 1470
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The Yellow Field
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出版日:2014/04/28 作者:Andrew Watson  出版社:Cengage Learning  裝訂:平裝
A painting by Vincent van Gogh worth millions is about to be sold at auction. The entire world is watching. But so is The Ghost, a hugely successful art thief feared by everyone. Close to retiring, De
優惠價: 1 170
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Trailblazer Starter Lesson Planner
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出版日:2026/02/11 作者:Gillian Craig  出版社:Cengage Learning 
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 2600
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Trailblazer Starter Posters
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning  裝訂:平裝
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 3500
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Trailblazer 1 Lesson Planner
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出版日:2026/02/11 作者:Eloise Vivanco  出版社:Cengage Learning 
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 2600
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Trailblazer 1 Posters
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning  裝訂:平裝
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 3500
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Trailblazer 2 Lesson Planner
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出版日:2026/02/11 作者:Claire Appleyard  出版社:Cengage Learning 
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 2600
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Trailblazer 3 Lesson Planner
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出版日:2026/02/11 作者:Edward Alden  出版社:Cengage Learning 
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 2600
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Trailblazer 3 Posters
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning  裝訂:平裝
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 3500
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Trailblazer 4 Lesson Planner
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出版日:2026/02/11 作者:Joanne Taylore-Knowles  出版社:Cengage Learning 
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 2600
無庫存
Trailblazer 4 Posters
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning  裝訂:平裝
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 3500
無庫存
Trailblazer 5 Lesson Planner
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出版日:2026/02/11 作者:Lise Minovitz  出版社:Cengage Learning 
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 2600
無庫存
Trailblazer 5 Posters
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning  裝訂:平裝
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 3500
無庫存
Trailblazer 6 Lesson Planner
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出版日:2026/02/11 作者:Edward Alden  出版社:Cengage Learning 
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 2600
無庫存
Trailblazer 6 Posters
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning  裝訂:平裝
DescriptionTrailblazer cultivates critical thinkers, readers, and writers and provides the language support they need to be ready to study subject-matter content in English. Trailblazing students take meaningful action beyond the classroom by developing the ability to shape their own answers to life’s big questions, and to view these questions through multiple perspectives.A multiple literacy approach helps prepare students for meaningful real-world interaction.Authentic non-fiction, globally diverse fiction, and information presented through multi-media inputs prompt students to think critically and apply their language and skills to real-world contexts.The real-life stories of National Geographic Explorers inspire a new generation of trailblazing students to make a positive impact on their community.Assessment of English language skills and strategies helps instructors to track learning outcomes, and students to meet their learning goals, including success on international exams.Inte
優惠價: 1 3500
無庫存
Life 1 Teacher's Book
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning 
OverviewLife is a six-level, best-selling integrated-skills series with grammar and vocabulary for young adult and adult English language learners. Known for teaching students something new about the world through inspiring National Geographic content, the third edition showcases global perspectives and contexts relevant to students’ own lives that guide them to naturally personalize the language. Life continues to help learners connect with the world through its deeply integrated critical thinking strand, which now extends to developing the visual literacy, collaboration, and problem-solving skills they need for academic and career success.Critical thinking skills development now extends into updated video lessons by developing visual literacy skills and encouraging a positive global mindset through ‘Sustainable Life’ project-based lessons.Targeted skills development and exam-style task types prepare students for success in international exams like the Cambridge suite and IELTs.The al
優惠價: 1 2000
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Life 2 Teacher's Book
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning 
OverviewLife is a six-level, best-selling integrated-skills series with grammar and vocabulary for young adult and adult English language learners. Known for teaching students something new about the world through inspiring National Geographic content, the third edition showcases global perspectives and contexts relevant to students’ own lives that guide them to naturally personalize the language. Life continues to help learners connect with the world through its deeply integrated critical thinking strand, which now extends to developing the visual literacy, collaboration, and problem-solving skills they need for academic and career success.Critical thinking skills development now extends into updated video lessons by developing visual literacy skills and encouraging a positive global mindset through ‘Sustainable Life’ project-based lessons.Targeted skills development and exam-style task types prepare students for success in international exams like the Cambridge suite and IELTs.The al
優惠價: 1 2000
無庫存
Life 3 Teacher's Book
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning 
OverviewLife is a six-level, best-selling integrated-skills series with grammar and vocabulary for young adult and adult English language learners. Known for teaching students something new about the world through inspiring National Geographic content, the third edition showcases global perspectives and contexts relevant to students’ own lives that guide them to naturally personalize the language. Life continues to help learners connect with the world through its deeply integrated critical thinking strand, which now extends to developing the visual literacy, collaboration, and problem-solving skills they need for academic and career success.Critical thinking skills development now extends into updated video lessons by developing visual literacy skills and encouraging a positive global mindset through ‘Sustainable Life’ project-based lessons.Targeted skills development and exam-style task types prepare students for success in international exams like the Cambridge suite and IELTs.The al
優惠價: 1 2000
無庫存
Life 4 Teacher's Book
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning 
OverviewLife is a six-level, best-selling integrated-skills series with grammar and vocabulary for young adult and adult English language learners. Known for teaching students something new about the world through inspiring National Geographic content, the third edition showcases global perspectives and contexts relevant to students’ own lives that guide them to naturally personalize the language. Life continues to help learners connect with the world through its deeply integrated critical thinking strand, which now extends to developing the visual literacy, collaboration, and problem-solving skills they need for academic and career success.Critical thinking skills development now extends into updated video lessons by developing visual literacy skills and encouraging a positive global mindset through ‘Sustainable Life’ project-based lessons.Targeted skills development and exam-style task types prepare students for success in international exams like the Cambridge suite and IELTs.The al
優惠價: 1 2000
無庫存
Life 5 Teacher's Book
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning 
OverviewLife is a six-level, best-selling integrated-skills series with grammar and vocabulary for young adult and adult English language learners. Known for teaching students something new about the world through inspiring National Geographic content, the third edition showcases global perspectives and contexts relevant to students’ own lives that guide them to naturally personalize the language. Life continues to help learners connect with the world through its deeply integrated critical thinking strand, which now extends to developing the visual literacy, collaboration, and problem-solving skills they need for academic and career success.Critical thinking skills development now extends into updated video lessons by developing visual literacy skills and encouraging a positive global mindset through ‘Sustainable Life’ project-based lessons.Targeted skills development and exam-style task types prepare students for success in international exams like the Cambridge suite and IELTs.The al
優惠價: 1 2000
無庫存
Life 6 Teacher's Book
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出版日:2026/02/11 作者:Cengage  出版社:Cengage Learning 
OverviewLife is a six-level, best-selling integrated-skills series with grammar and vocabulary for young adult and adult English language learners. Known for teaching students something new about the world through inspiring National Geographic content, the third edition showcases global perspectives and contexts relevant to students’ own lives that guide them to naturally personalize the language. Life continues to help learners connect with the world through its deeply integrated critical thinking strand, which now extends to developing the visual literacy, collaboration, and problem-solving skills they need for academic and career success.Critical thinking skills development now extends into updated video lessons by developing visual literacy skills and encouraging a positive global mindset through ‘Sustainable Life’ project-based lessons.Targeted skills development and exam-style task types prepare students for success in international exams like the Cambridge suite and IELTs.The al
優惠價: 1 2000
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New TOEIC Skills 2 (平裝) - Cengage
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出版日:2025/03/26 作者:Jenny Wilsen  出版社:Cengage Learning  裝訂:平裝
About this BookThis three-book series is designed to help English learners to build, develop, and moster their language skills for the TOEIC* test. Each book contains vocabulary and passages at different levels.New TOEIC* Skills 1 is for learners aiming at a score of between 450 and 550 points.New TOEIC Skills 2 is for learners whose target score is between 650 and 750 points.New TOEIC* Skills 3 is aimed at learners who are working toward a score of 850-990 points.This book can be used in a classroom with a teacher, or it can be used by learners on their own.Prepare for the TOEIC® test with essential vocabulary, skill lessons, and practice tests on 12 areas of Business English.Jobs * Housing * Activities * Health * Weather * Money Shopping * Medicine * Business * Travel * Food * EducationImportant content-based vocabulary is introduced with definitions and a list of related words to extend active use of words. Units are structured to review grammar, listening, and reading skills necess
優惠價: 1 800
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Calculus: Early Transcendentals 9/e Metric Version(Custom Solutions)
95 折
出版日:2024/08/01 作者:Stewart  出版社:Cengage Learning  裝訂:精裝
CALCULUS: EARLY TRANSCENDENTALS, Metric, 9th Edition provides you with the strongest foundation for a STEM future. James Stewart's Calculus, Metric series is the top-seller in the world because of its problem-solving focus, mathematical precision and accuracy, and outstanding examples and problem sets. Selected and mentored by Stewart, coauthors Daniel Clegg and Saleem Watson continue his legacy, and their careful refinements retain Stewart's clarity of exposition and make the 9th Edition an even more usable learning tool. The accompanying WebAssign includes helpful learning support and new resources like Explore It interactive learning modules. Showing that Calculus is both practical and beautiful, the Stewart approach.
優惠價: 95 1463
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Social Media Marketing: A Strategic Approach(Asia Edition)
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出版日:2024/07/16 作者:Debra Zahay ; Mary Lou Roberts ; Janna Parker ; Melissa S. Barker ; Donald I. Barker  出版社:Cengage Learning  裝訂:平裝
Learn to market effectively using social media with the unique emphasis and best practices found only in SOCIAL MEDIA MARKETING: A STRATEGIC APPROACH, 3E. You learn how to create a strong personal brand that is invaluable at any stage of your career, as you master the social media techniques detailed throughout this popular book. Insightful discussions address both online and offline elements for creating a viable personal branding strategy. Expanded coverage of consumer behavior guides you in identifying with virtual communities and mastering visual storytelling. This edition delves deeper into using content marketing, while new chapters address managing today's digital marketing organization and using paid advertising and social media influencers. A step-by-step planning model leads you through creating an actual social media marketing plan. You also learn how to incorporate important branding strategies within your organization’s overall integrated marketing communication approach.
優惠價: 1 1560
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Springboard 1 with Online Audio
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出版日:2024/06/26 作者:Tae Kudo ; Joseph Henley  出版社:Cengage Learning  裝訂:平裝
DescriptionBook 1 of the Springboard series is designed to assist learners of English in adapting to their workplace environment. The series includes a variety of topics that are specifically tailored for today's learners.FEATURESListening comprehension exercises develop learners' listening skills by entertaining them with lively conversations and talks.Vocabulary activities help learners better remember newly learned terms by putting them to use.Reading passages develop learners' reading comprehension skills using a variety of topics related to the modern business world.Short dialogues engage learners with useful topic-based phrases.Each unit's Grammar Focus outlines key points and allows students to put tips into practice.Class activities allow teachers to get learners out of their seats and speaking with classmates.
優惠價: 1 590
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Springboard 2 with Online Audio
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出版日:2024/06/26 作者:Tae Kudo ; Joseph Henley  出版社:Cengage Learning  裝訂:平裝
DescriptionBook 2 of the Springboard series is designed to assist learners of English in adapting to their workplace environment. The series includes a variety of topics that are specifically tailored for today's learners.FEATURESListening comprehension exercises develop learners' listening skills by entertaining them with lively conversations and talks.Vocabulary activities help learners better remember newly learned terms by putting them to use.Reading passages develop learners' reading comprehension skills using a variety of topics related to the modern business world.Short dialogues engage learners with useful topic-based phrases.Each unit's Grammar Focus outlines key points and allows students to put tips into practice.Class activities allow teachers to get learners out of their seats and speaking with classmates.
優惠價: 1 590
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A First Course in Differential Equations with Modeling Applications (Asia Edition)
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出版日:2024/04/01 作者:Dennis G. Zill  出版社:Cengage Learning  裝訂:平裝
Straightforward and easy to read, Zill's A FIRST COURSE IN DIFFERENTIAL EQUATIONS WITH MODELING APPLICATIONS, 12th EDITION, gives you a thorough overview of the topics typically taught in a first course in differential equations. Your study of differential equations and its applications is supported by a bounty of pedagogical aids, including an abundance of examples, explanations, "Remarks" boxes, definitions and more.
優惠價: 1 1560
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The Leadership Experience(Asia Edition)
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出版日:2023/03/31 作者:Richard L. Daft  出版社:Cengage Learning  裝訂:平裝
The Leadership Experience in Asia integrates both micro and macro approaches to leadership in a way that makes the topic come alive. By plugging into models of effective leadership, it demonstrates how the numerous leadership concepts and international practices can be applied in Asia.
優惠價: 1 1580
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Sensation and Perception (Asia edition)
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出版日:2022/01/01 作者:E. Bruce Goldstein; Laura Cacciamani  出版社:Cengage Learning  裝訂:平裝
Time-tested features from previous editions -- including "Demonstrations" illustrating principles in action, "Methods" sections and "Developmental Dimension" segments -- have been updated and carried over into the 11th edition.The Exploration feature in MindTap -- the digital learning experience available with the text -- enables students to view experimental stimuli, perceptual demonstrations and short film clips about the research discussed in the text. These features have been thoroughly updated, and new items have been added to the labs carried over from the previous edition. Most of the items have been generously provided by researchers in vision, hearing and perceptual development.Reflecting the latest developments from the field, the 11th edition has been updated throughout with discussions of cutting-edge research. Especially noteworthy are a revised and more "student friendly" Chapter 1: Introduction to Perception and an expanded treatment of basic auditory mechanisms and musi
優惠價: 1 1630
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Business (Asia Edition) with MindTap
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出版日:2019/06/18 作者:William M. Pride ; Robert J. Hughes ; Jack R. Kapoor  出版社:Cengage Learning  裝訂:平裝
Business MindTapV2.0 allows students to use a “learn by doing” approach, creating an environment that not only helps them to better retain concepts, but also helps them get that hands-on business deci
優惠價: 1 1340
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出版日:2019/01/01 作者:Steven S. Zumdahl; Donald J. DeCoste  出版社:Cengage Learning  裝訂:平裝
Zumdahl and DeCoste's best-selling INTRODUCTORY CHEMISTRY: A FOUNDATION, Ninth Edition, combines enhanced problem-solving structure with substantial pedagogy to enable students to become strong, independent problem solvers. Capturing student interest through early coverage of chemical reactions, accessible explanations and visualizations, and an emphasis on everyday applications, the authors explain chemical concepts starting with the basics and conclude by encouraging students to test their own understanding of the solution. “Critical Thinking” questions useful for generating class discussion emphasize the importance of conceptual learning. Students have access to even more skill-building resources in OWLv2, the most trusted online learning system for Chemistry.
優惠價: 1 1250
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出版日:2019/01/01 作者:Frank K. Reilly; Keith C. Brown; Sanford J. Leeds  出版社:Cengage Learning  裝訂:平裝
OverviewUsed extensively by professionals, organizations and schools across the country, Reilly/Brown/Leeds' INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT, 11th Edition, combines solid theory with practical applications to help students learn how to manage their money to maximize their earning potential. Now streamlined into a succinct 18 chapters, the text has been thoroughly revised to present content that is vital to a thorough understanding of investment management in the most effective way. It uses real-world illustrations and hands-on exercises to bring investment concepts to life for students. The 11th edition continues its tradition of unparalleled international coverage. It also offers expanded discussions of the impact of changes in both technology and regulations on the functioning and organization of global security markets and devotes three chapters to derivatives securities.
Marketing Strategy: Text and Cases 7/e AE(TL)
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出版日:2019/01/01 作者:Ferrell; Hartline  出版社:Cengage Learning  裝訂:平裝
Given this marketing landscape, Marketing Strategy: Text and Cases, 7th Edition provides a practical, straightforward approach to analyzing, planning, and implementing marketing strategies. Our focus is based on the creative process involved in applying the knowledge and concepts of marketing to the development and implementation of marketing strategy. Our goal is to encourage students of marketing to think and act like a marketer. By discussing the key concepts and tools of marketing strategy, our emphasis on critical thinking, both analytical and creative, allows students to understand the essence of how marketing decisions fit together to create a coherent strategy.Our approach in Marketing Strategy: Text and Cases, 7th Edition is also grounded in the development and execution of the marketing plan. Throughout the text, we provide a comprehensive planning framework based on conducting sound background research, developing market capabilities and competitive advantages, designing int
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