Social Media Strategy provides a simple, structured way to create integrated customer engagement and social media campaigns that work. Organizations often talk of digital planning but struggle to know
A brand is just a logo - everyone knows that, don't they? After all, it's not as though a good brand can save a bad business, and besides, the digital revolution is making branding irrelevant...Myths
A brand is just a logo - everyone knows that, don't they? After all, it's not as though a good brand can save a bad business, and besides, the digital revolution is making branding irrelevant...Myths
A complete resource for both in-house and external coaches, 50 Top Tools for Coaching presents the techniques required to face every coaching situation. Full of templates, checklists, hints and tips,
This is your ultimate beginner's guide to the skills of web design. Confident Web Design takes you on a practical journey during which you will discover the techniques to allow you to publish a basic
Buying, merchandising and the supply chain are inextricably linked. Product merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merch
This book is for learning and development practitioners and students looking to develop their skills in designing and delivering effective people development in the modern organization. It is a core
Supply Chains for a Circular Economy provides a clear explanation and comprehensive guide to the circular economy. The book provides real examples of how the circular economy works in a range of mark
Global Contract Logistics looks at what a contracting professional should be doing. The scope begins well before the award of a contract and doesn't end until the benefits of the acquisition have been
Equally suitable for academic and professional courses and for those developing small businesses, this book provides 29 assignments that cover all aspects of business planning, from creating a competi
Equipping coaches with tools and techniques to face every coaching situation, authors Gillian Jones and Ro Gorell explain how to how assess clients' needs, select the right tool for the circumstance,
Equally suitable for academic and professional courses and for those developing small businesses, this book provides 26 assignments that cover all aspects of business planning, from creating a competi
