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英國出版界指標大獎肯定!A.F. Steadman 獲年度作家,《史坎德》系列帶你踏上熱血奇幻旅程
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Scandinavian Object Shift and Optimality Theory
90 折
出版日:2014/05/23 作者:Sten Vikner; Eva Engels  出版社:Palgrave Macmillan  裝訂:精裝
This study presents an account of object shift, a word order phenomenon found in most of the Scandinavian languages where an object occurs unexpectedly to the left and not to the right of a sentential
優惠價: 9 3024
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出版日:2016/04/18 作者:Helen Kennedy  出版社:Palgrave Macmillan  裝訂:精裝
In this book, Helen Kennedy argues that as social media data mining becomes more and more ordinary, as we post, mine and repeat, new data relations emerge. These new data relations are characterised b
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Predictive Analytics, Data Mining and Big Data ─ Myths, Misconceptions and Methods
90 折
出版日:2014/07/30 作者:Steven Finlay  出版社:Palgrave Macmillan  裝訂:精裝
Predictive analytics, big data, and data mining are key topics for organizations who want to leverage the ever increasing amounts of data that organizations hold about their customers and other indivi
優惠價: 9 2969
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出版日:2013/02/05 作者:Nicole Vitellone  出版社:Palgrave Macmillan  裝訂:平裝
Focusing on the US, British and Australian contexts, Object Matters addresses the impact of the discourse of safer sex on our lives and in particular the lives of adolescents. Addressing AIDS public h
優惠價: 1 1797
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出版日:2008/08/05 作者:Nicole Vitellone  出版社:Palgrave Macmillan  裝訂:精裝
During the mid 1980s the object of the condom became associated with the prevention of HIV/AIDS. In this book, Nicole Vitellone investigates the consequences of this shift in the objects meaning. Focu
優惠價: 1 3950
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The Intelligent Marketer Guide to Data Privacy ― The Impact of Big Data on Customer Trust
滿額折
出版日:2019/02/06 作者:Robert W. Palmatier; Kelly D. Martin  出版社:Palgrave Macmillan  裝訂:精裝
Firms are collecting and analyzing customer data at an ever increasing rate in response to evidence that data analytics (precision targeting, improved selling) generates a positive return. Yet e
優惠價: 1 1710
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出版日:2016/10/05 作者:Mary F. E. Ebeling  出版社:Palgrave Macmillan  裝訂:精裝
This highly original book is an ethnographic noir of how Big Data profits from patient private health information. The book follows personal health data as it is collected from inside healthcare and b
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Data Thieves in Action ― Examining the International Market for Stolen Personal Information
90 折
出版日:2016/07/01 作者:Thomas J. Holt; Olga Smirnova; Yi-ting Chua  出版社:Palgrave Macmillan  裝訂:精裝
This book examines the practices of cybercriminals who steal and sell personal information acquired through various means, including mass data breaches, to engage in cybercrime and fraud. Using data f
優惠價: 9 2573
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Big Data Challenges ― Society, Security, Innovation and Ethics
90 折
出版日:2016/05/13 作者:Anno Bunnik (EDT); Anthony Cawley (EDT); Michael Mulqueen (EDT); Andrej Zwitter (EDT)  出版社:Palgrave Macmillan  裝訂:精裝
This book brings together an impressive range of academic and intelligence professional perspectives to interrogate the social, ethical and security upheavals in a world increasingly driven by data. W
優惠價: 9 3024
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出版日:2015/11/18 作者:Matteo Carlo Alcano  出版社:Palgrave Macmillan  裝訂:精裝
In the tourist area of South Bali, gangs of male sex workers from the neighboring province of East Java engage in street warfare to control the sex market.Masculine Identities and Male Sex Work Betwee
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出版日:2015/02/11 作者:Ian Chaston  出版社:Palgrave Macmillan  裝訂:精裝
The advent of cloud computing and big data has radically altered the important role of innovation as a strategy for responding to the rapidly changing nature of an increasingly interconnected online w
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Trendology ─ Building an Advantage Through Data-driven Real-time Marketing
90 折
出版日:2014/11/11 作者:C. Kerns  出版社:Palgrave Macmillan  裝訂:平裝
In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, i
優惠價: 9 1035
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Data Mining for Managers ― How to Use Data Big and Small to Solve Business Challenges
90 折
出版日:2014/10/30 作者:R. Boire  出版社:Palgrave Macmillan  裝訂:平裝
Big Data is a growing business trend, but there little advice available on how to use it practically. Written by a data mining expert with over 30 years of experience, this book uses case studies to h
優惠價: 9 2722
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Data Mining for Managers ― How to Use Data (Big and Small) to Solve Business Challenges
90 折
出版日:2014/10/21 作者:Richard Boire  出版社:Palgrave Macmillan  裝訂:精裝
The purpose of the book is to provide insights and knowledge which can be actioned by both business people who are end users of data mining, as well as the hands-on data mining practitioner. The persp
優惠價: 9 2565
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出版日:2013/11/29 作者:Terence C. Mills  出版社:Palgrave Macmillan  裝訂:精裝
This book is an introductory text on analyzing economic data, covering all the key issues required for students wishing to understand and analyse core empirical issues in economics. It focuses on desc
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Big Data in History
90 折
出版日:2013/11/22 作者:Patrick Manning  出版社:Palgrave Macmillan  裝訂:精裝
Big Data in History introduces a project to create a world-historical archive that will trace the last four centuries of historical dynamics and change. The archive will link research on social, econo
優惠價: 9 3456
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出版日:2011/06/07 作者:Brian Greer; Gerry Mulhern  出版社:Palgrave Macmillan  裝訂:平裝
"Making Sense of Data and Statistics in Psychology confronts the pedagogic challenge of teaching statistics to students in psychology and related disciplines. Recognising the heterogeneous nature of s
優惠價: 1 3657
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出版日:2010/05/15 作者:David Marsden (EDT); Franois Rycx (EDT)  出版社:Palgrave Macmillan  裝訂:精裝
The development of firm-level panel data and linked employer-employee data (LEED) promises to shed light on many important areas of European labour market analysis, which have previously been difficu
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Observing Acceleration ― Uncovering the Effects of Accelerators on Impact-oriented Entrepreneurs
滿額折
出版日:2019/02/04 作者:Peter W. Roberts; Saurabh Lall  出版社:Palgrave Macmillan  裝訂:平裝
This book summarizes five years of learning from data collected as part of the Global Accelerator Learning Initiative. The authors present data describing impact-oriented ventures and accelerators tha
優惠價: 1 1140
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出版日:2018/11/08 作者:Oliver Hahn (EDT); Florian Stalph (EDT)  出版社:Palgrave Macmillan  裝訂:精裝
In the post-digital era, investigative journalism around the world faces a revolutionary shift in the way information is gathered and interpreted. Reporters in the field are confronted with data sourc
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Exhibiting the Nazi Past ― Museum Objects Between the Material and the Immaterial
90 折
出版日:2018/09/22 作者:Chloe Paver  出版社:Palgrave Macmillan  裝訂:精裝
This book is the first full-length study of the museum object as a memory medium in history exhibitions about the Nazi era, the Second World War, and the Holocaust. Over recent decades, German and Aus
優惠價: 9 3375
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Technology Run Amok ― Crisis Management in the Digital Age
90 折
出版日:2018/09/07 作者:Ian I. Mitroff  出版社:Palgrave Macmillan  裝訂:平裝
The recent data controversy with Facebook highlights that the tech industry as a whole was utterly unprepared for the backlash it faced as a result of its business model of selling user data to third
優惠價: 9 1134
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出版日:2018/08/10 作者:Airlangga Pribadi Kusman  出版社:Palgrave Macmillan  裝訂:精裝
This book explores the role of intellectuals and governance processes in post-authoritarian Indonesia. Focusing on East Java, the author argues that intellectuals have played an increasingly direct an
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出版日:2018/07/03 作者:Ann Heilmann  出版社:Palgrave Macmillan  裝訂:精裝
Senior colonial officer from 1813 to 1859, Inspector General James Barry was a pioneering medical reformer who after his death in 1865 became the object of intense speculation when rumours arose about
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出版日:2018/06/15 作者:Svitlana Matviyenko (EDT); Judith Roof (EDT)  出版社:Palgrave Macmillan  裝訂:精裝
When Posthumanism displaces the traditional human subject, what does psychoanalysis add to contemporary conversations about subject/object relations, systems, perspectives, and values? This book discu
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出版日:2018/04/23 作者:Yuki Terazawa  出版社:Palgrave Macmillan  裝訂:精裝
This book analyzes how women’s bodies became a subject and object of modern bio-power by examining the history of women’s reproductive health in Japan between the seventeenth century and the mid-twent
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出版日:2018/04/03 作者:K嫫i Driscoll (EDT); Eva Hoffman (EDT)  出版社:Palgrave Macmillan  裝訂:精裝
This book brings together essays dealing with the question of zoopoetics both as an object of study—i.e. texts from various traditions and periods that reflect, explicitly or implicitly, on the relati
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出版日:2018/03/10 作者:Pedro Machado (EDT); Sarah Fee (EDT); Gwyn Campbell (EDT)  出版社:Palgrave Macmillan  裝訂:精裝
This collection examines cloth as a material and consumer object from early periods to the twenty-first century, across multiple oceanic sites—from Zanzibar, Muscat and Kampala to Ajanta, Srivijaya an
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Technology and Inequality ─ Concentrated Wealth in a Digital World
90 折
出版日:2017/07/25 作者:Jonathan P. Allen  出版社:Palgrave Macmillan  裝訂:精裝
This book will summarize what we know about technology and inequality across disciplines, and seek out new ways to analyze this relationship based on technology and business practices, with the object
優惠價: 9 2835
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Urban Social Listening ─ Potential and Pitfalls for Using Microblogging Data in Studying Cities
90 折
出版日:2016/09/17 作者:Justin B. Hollander; Erin Graves; Henry Renkski; Cara Foster-karim; Andrew Wiley  出版社:Palgrave Macmillan  裝訂:精裝
This book analyses new software tools and social media data that can be used to explore the attitudes of people in urban places. It reports on the findings of several research projects that have have
優惠價: 9 3464
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出版日:2016/07/08 作者:David Studdert; Valerie Walkerdine  出版社:Palgrave Macmillan  裝訂:精裝
This book sheds new light on the complex inter-relations that make up class, power, local history and space. It turns community thinking on its head by understanding community not as an object bu
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Open Data in Southeast Asia ― Towards Economic Prosperity, Government Transparency, and Citizen Participation in the Asean
90 折
出版日:2016/06/11 作者:Manuel Stagars  出版社:Palgrave Macmillan  裝訂:精裝
This book explores the power of greater openness, accountability, and transparency in digital information and government data for the nations of Southeast Asia. The author demonstrates that, although
優惠價: 9 2573
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Data Quality in Southeast Asia ― Analysis of Official Statistics and Their Institutional Framework As a Basis for Capacity Building and Policy Making in the Asean
90 折
出版日:2016/01/14 作者:Manuel Stagars  出版社:Palgrave Macmillan  裝訂:精裝
This book explores the reliability of official statistical data in the ASEAN (the Association of Southeast Asian Nations), and the benefits of a better vocabulary to discuss the quality of publicly av
優惠價: 9 2573
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出版日:2015/11/05 作者:Kerry Bystrom  出版社:Palgrave Macmillan  裝訂:精裝
Since its liberation in 1994, South Africa has been an object of world attention, as an example of how to end conflict without bloodshed and how to create a constitutional regime based on universal hu
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出版日:2015/11/04 作者:Jemina Napier; Lorraine Leeson  出版社:Palgrave Macmillan  裝訂:精裝
This book defines the notion of applied sign linguistics by drawing on data from projects that have explored sign language in action in various domains. The data sources have been drawn from various s
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出版日:2015/11/04 作者:Jemina Napier; Lorraine Leeson  出版社:Palgrave Macmillan  裝訂:平裝
This book defines the notion of applied sign linguistics by drawing on data from projects that have explored sign language in action in various domains. The data sources have been drawn from various s
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
出版日:2015/06/17 作者:Thomas D. Grant  出版社:Palgrave Macmillan  裝訂:精裝
Aggression against Ukraine in 2014 marks a stunning shift. Ever since 1945 it had been understood that the borders of States must not be the object of forcible change by other States. Now, however, Ru
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People Data ― How to Use and Apply Human Capital Metrics in Your Company
90 折
出版日:2015/06/12 作者:Tine Huus  出版社:Palgrave Macmillan  裝訂:平裝
People are an organizations' biggest asset and easily amount to 30% of company costs so even small improvements can have a bottom-line impact.People Data demystifies and simplifies the process of unde
優惠價: 9 1732
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出版日:2015/04/01 作者:Luis Guzman  出版社:Palgrave Macmillan  裝訂:精裝
Relating Hegel to Contemporary Philosophy offers a careful analysis and interpretation of various key concepts in Hegel's philosophy. It is shown that concepts such as object, the infinite, necessity,
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出版日:2014/10/23 作者:Amanda Third  出版社:Palgrave Macmillan  裝訂:精裝
The female terrorist circulates within contemporary Western culture as an object of fascination and heightened concern. Gender and the Political analyses cultural constructions of the female terrorist
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