The Principles of Radiographic Positioning and Procedures PocketGuide is a comprehensive and complete resource for radiography. It includes a quick reference to appropriate positioning procedures, rad
From the marketing strategist who helped Steve Jobs launch the original Apple Macintosh comes a groundbreaking guide to positioning any company for industry dominanceThere are three types of companies
From the bestselling coauthor of Positioning--essential tactics for success in every marketing arenaWith his 1981 classic, Positioning, Jack Trout (along with coauthor Al Reis) forever changed the way
This guide to vascular scanning is aimed at beginners and covers basic terms, jargon, and buzzwords; anatomy; instrumentation; common studies; probe-holding, positioning, and ergonomics; scanning of v
Offering far more than an operational manual, this is the first comprehensive reference to teach recreational boaters how to operate and effectively use today's GPS (Global Positioning System) in ever
"Strategic Marketing Management" provides a logical approach for developing and positioning corporate and product brands, and skillfully managing those brand positions over time. Case studies and exam
The perfect board book for Valentine's Day positioning, and year-round love!A little girl helps her toy puppy to bed, loving him all along the way: story time, bath time, and lullaby. Each kiss is rep
This guide shows how to develop and implement a marketing plan by creating a desirable positioning or personality for a business based on an analysis of market economics, competition, customers, and a
本書特色與優勢利基─◎Focus on Strategic Vision◎Focus on Strategic Positioning◎Focus on Strategic Marketing◎適合企業界參考之實戰教材與個案研究範例◎適合高科技產業擬定策略行銷企劃之實戰工具書◎理論與實務兼備之商學院與管理學院教科書◎適合大學生、研究所、MBA、EMBA學程之教科書
This volume examines citizenship and belonging in a revealing array of national settings by positioning citizenship policies as state mechanisms that actively shape the outcomes of those within nation