The modern marketplace is increasingly unpredictable and there is an ever-greater need for non-financial managers to understand the financial and management accounting process. How to Understand Busi
A good marketing plan is at the core of every successful business, but it is often difficult to know how create a plan that is workable and will deliver the required results.How to Write a Marketing P
Forsyth, an author and consultant who specializes in marketing, sales, and communications skills, provides time management tips for executives and managers in organizations to improve their success an
Westwood, who has held various senior sales and marketing positions for international companies and set up managed distribution networks around the world, explains how companies of any size or in any
The forces of change are all around, in the form of new technological developments, changing legal requirements and new bosses and business partners. In these uncertain times, the success of businesse
There are many different types of teams that a person may be asked to lead: a functional team, a cross-functional team, a virtual team or even heading a team-based project. The team might be new, or i
Barker, who heads a learning consultancy that works to develop creativity and skilled communication, analyzes aspects of holding a meeting and gives advice on improving preparation, participation, cha
Neuro Linguistic Programming (NLP) can be a powerful communications tool. It offers an in-depth understanding of how people communicate and how to use that knowledge to maximize the
This book takes a step-by-step approach to developing a great presentation, from unpacking the original brief, to understanding what an audience wants, to constructing compelling content tha
From bargaining for a lower price to asking for vacation time, negotiating is a skill essential for improved business performance and better business relationships. In this new edition, David Oliver l
Plenty of managers know how to interview, but few can interview well. Identifying the best candidates leads to shorter training time, greater productivity, and quicker results.Successful Interv
