Packaging can be found everywhere- our nightstand, Dur book shelve,our kitchen cabinet, in the house, on the street and so on. Generally itmeans to promote, protect and fashion retail goods. Borne peo
在如此大量資訊不斷衝擊消費者的現在,產品廣告如果只是單純的闡述商品本身特性與功能,讀者根本不會留下任何印象,也無法產生購買慾望,這樣就失去了廣告剌激消費的功能,只是白白的浪費了宣傳成本。 《CAPTURE THE BEST ADVERTISING》是一本收錄全球 500 家頂尖創意廣告公司的最新作品,書中除了平面廣告外,還附上收錄了五十多組的影片廣告光碟,每一則廣告不只是給消費者留下深刻的印象,
Pattern and Pattern Sourcebook 4, the fourth volume in Rockport's Pattern and Palette series, is an invaluable tool for art directors, designers, and students working in the fashion, product, and grap