WILL WORK FOR FUN: THREE SIMPLE STEPS FOR TURNING ANY HOBBY OR INTEREST INTO CASH

Will Work for Fun presents a simple three-step process for turning your favorite hobby or interest into a reliable source of income. Why stay trapped in a job you hate, when you could turn your fun into your job? No matter what your interests are, Alan Bechtold will show you how to what you love into a real moneymaking career. Packed with stories, examples, exercises, and links to online resources, Will Work for Fun is the cure for another dull day at the office.

Alan R. Bechtold is a veteran of more than twenty-three years of on-line publishing and mar-keting. A leading online marketer—known as "The Wise Old Man of the Internet"—he delivers live seminars on online marketing and publishes multiple newsletters read by more than 45,000 subscribers. Alan is also extremely accessible. He can be reached by simply visiting: www.AlanBechtold.com.

"You simply cannot succeed in a big way unless your work is fun for you. But no one discusses this important topic. At last that's all changed in Alan R. Bechtold's new book. 'Will Work for Fun.' What are the author's qualifications? Perhaps he has enjoyed the longest Internet success, publishing and marketing online for 23 years and averaging more than $1 million in sales per year doing what he loves doing most. Alan reveals three simple steps for turning any hobby or interest into a big cash generating machine for you!" --- Ted Nicholas, author Billion Dollar Marketing Secrets

Acknowledgments.
Foreword (Dr. Joe Vitale).
Prologue “Why Don't They Stop?”
A Million To One.
What Would You Do?
We Can All Be Rock Stars.
Introduction. The True Nature of Work.
Round-The-Clock Non-Workaholic.
Work: A Different View.
A Best-Selling Author's Life–Without Writing A Word.
Publishers Make Real Money.
About the Author.
Chapter 1. The Sitcom As Life.
Why Your Life Never Matches What You See On The Screen–And How Easy It Is To Create A Life That Does.
Inventorying Your Life Experience.
Identifying Your Real Passion.
Where You Are Now–And Why.
Getting Where You Want To Be–Fast.
FUN Money Profile: Erik D. Stafford.
Wrap-Up.
Chapter 2. Which Friend Are You?
Jenny Gets Started.
A Different Definition Of Work.
Rachel, Monica, Chandler, Or Ross?
What About Phoebe—Or Joey?
Discovering The Character You Really Play In Your Life.
Reinventing The Character You Really Play In Your Life.
FUN Money Profile: Jorge Arguello.
Wrap-Up.
Chapter 3. It All Starts With A Book.
Free Fun Is Great Fun.
Mail Boxed In.
Plotting Your New Life.
Storyboarding Your New Life: It's Like Planning A Screenplay—But A Lot Easier.
Casting Call: Plugging In Your Character.
Characters Count.
Be Your Own Neilson–Finding Out What Your Prospects Want To Buy Before You Spend One Minute Developing Anything.
Planning the Happy Ending.
FUN Money Profile: Lori Steffen and Jeff Wark.
Wrap-Up.
Chapter 4. Scripting the Pilot.
A Small Social Experiment.
If You Can Write – Great!
If You Can't Write, Or Simply Don't Want To Write – Great!
The Key To FUN Money: Think Like A Publisher.
Finding The Right Resources.
Preselling The Fall Season.
Selecting The Right Product/Promotional Mix.
FUN Money Profile: Don Strinz.
Wrap-Up.
Chapter 5. The “Pitch”.
Selling Isn't Hard When You're Selling You..
Setting Your Marketing System Goals.
You Have To Sell Free, Too.
How To Create A Marketing Campaign That Will Attract Prospects.
Mr. Whipple Really Knew His Marketing.
A Driving Rain — of Prospects, Customers, and Cash.
An Easy Marketing System For $200 Or Less.
Virtually Lock Out Any Potential Competitors.
FUN Money Profile: Randy Charach.
Wrap-Up.
Chapter 6. The Payday That Never Ends.
Recycling: It's Not Just for Aluminum Cans.
How to Repurpose Everything You Do.
Your Newsletter — The Constant Marketer.
Continue Developing And Finding New, Profitable Products And Services To Sell To Your Growing List Of Fans.
FUN Money Profile: C.J. Bronstrup.
Wrap-Up.
Epilogue.
FUN Money Profile: Lee and Robin Collins.
Afterward Mark Joyner.
Index.