商品簡介
Kendall provides a fascinating account of the role of speeches, debates, political advertisements, and media coverage of U.S. presidential primaries in the 20th century, with predictions and recommendations for primaries of the future. There is much fresh, new, and surprising information, culled from archival research, content analysis of media coverage, and direct observation of the candidates and media on the campaign trail.
作者簡介
KATHLEEN E. KENDALL is Associate Professor and Graduate Director in the Department of Communication, University at Albany, State University of New York.