商品簡介
Michael J. Gelb, author of the international bestseller How to Think Like Leonardo da Vinci, and Sarah Miller Caldicott, a descendant of Thomas Edison, introduce a revolutionary new system for successful innovation.
Bestselling author Michael J. Gelb and Sarah Miller Caldicott introduce a carefully researched, easy-to-apply system of the five success secrets inspired by the creative methods of Thomas Alva Edison. The greatest innovator in American history, Edison set the stage for AmericaA's global leadership in innovation by his focus on practical accomplishment. Now Gelb and Caldicott apply the best practices of this American genius to contemporary business situations to help todayA's leaders harness their own innovative potential. Innovate Like Edison is a blueprint for success that will enable executives and entrepreneurs to revitalize their own ingenuity and thrive in todayA's culture of innovation.
作者簡介
MICHAEL J. GELB is the author of the international bestseller How to Think Like Leonardo da Vinci. He is an internationally renowned pioneer in the field of organizational innovation.
SARAH MILLER CALDICOTT holds an MBA from Dartmouth’s Tuck School of Business and is a twenty-year marketing veteran. She is the great-grandniece of Thomas Edison.