90折
An Introduction to Market & Social Research: Planning & Using Research Tools & Techniques
商品資訊
ISBN13：9780749443771
出版社：Kogan Page Ltd
作者：Karen Adams; Ian Brace
出版日：2006/11/14
裝訂：平裝
定價
：NT$ 950 元優惠價
：
90 折 855 元
無庫存，下單後進貨(到貨天數約30-45天)
下單可得紅利積點：25 點
商品簡介
商品簡介
Established market researchers offer a complete, step-by-step guide to basic principles and techniques
Market research is vital for businesses, both large and small. It provides the information needed to encourage success, enhance competitiveness and maximize profits. With the inclusion of tasks and multiple-choice questions in each section, this introductory textbook is also a workbook. Full of bite-sized chunks of information, with lots of practical examples, "An Introduction to Market and Social Research" is essential to students and anyone looking for guidance to managing research.
Published with the Market Research Society
Market research is vital for businesses, both large and small. It provides the information needed to encourage success, enhance competitiveness and maximize profits. With the inclusion of tasks and multiple-choice questions in each section, this introductory textbook is also a workbook. Full of bite-sized chunks of information, with lots of practical examples, "An Introduction to Market and Social Research" is essential to students and anyone looking for guidance to managing research.
Published with the Market Research Society
購物須知
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。