AN INVESTOR'S GUIDE TO THE ELECTRICITY ECONOMY

Energy Investing that gets beyond the hype

2001 was perhaps the most tumultuous year in the modern history of the energy industry. As with telecommunications, computer and information technology, and Internet/e-commerce businesses over the last two decades, it is now a truly delicate but potentially lucrative time to invest in electricity. Deregulation means that investors face a breathtaking array of new companies and technologies that have the potential to grow and accumulate wealth. With a focus on understanding market dynamics and "technology capital," Jason Makansi shows you how to get beyond analyst hype, uncover new opportunities, and invest wisely in An Investor's Guide to the Electricity Economy.

Divided into three sections-"The Industry," "The Investor," and "Case Studies"-this book introduces readers to the most current and relevant industry trends, critical insights and research based on the author's tested methodology, and the companies and technologies that are transforming the industry. The author's "Technology Matrix" assesses the potential of new companies based on technology development cycles, market-entry timing, commercialization progress, and strategic alliances. Understanding the new energy wholesale and retail experience, in which business and consumers will have a variety of providers and service plans to choose from, is emphasized throughout. Other topics covered include:
* Neglected investment opportunities such as in the coal, nuclear, energy storage, and transmission sectors
* Energy information services and distributed power
* The California electricity crisis of 2000--2001-lessons learned
* Corporate profiles of industry innovators


Institutional and individual investors, analysts, policy-makers, researchers, and industry executives will find An Investor's Guide to the Electricity Economy a lively and indispensable read.

JASON MAKANSI is President of Pearl Street, Inc. of St. Louis, Missouri, a technology deployment services firm with expertise in identifying investment, technology, and business trends in the energy industry, and developing strategies for capitalizing on those trends. Prior to founding Pearl Street, Makansi served as director of the power industry for Myplant.com and spent eighteen years with McGraw-Hill Inc.'s energy publications on the power industry, including five years as editor-in-chief of Power and Electric Power International. Makansi earned his BS in chemical engineering from Columbia University.

Introduction.

PART 1: THE INDUSTRY.

Industry Sructure.

The Motivation for Deregulation: Pull, Push, and Pray.

Billing and Services Today.

Pathways to Profit.

The Scorecard Thus Far.

Winning Consumer Strategies.

PART 2: THE INVESTOR.

The Value Chain.

Technologies and Services.

Technology Due Diligence: A Methodology.

Probing Deeper: Sectors, Technologies and Companies.

A New Dimension: Energy Storage.

Distributed Power: A New Business Model?

Services Follow Technology Adoption.

Wrapping it All Up: Information Technology.

Investment Opportunities.

PART 3: CASE STUDIES.

Coal and Nuclear.

Energy Information Services.

Focus on the 2000/2001 California Electricity Crisis.

Bibliography.

Index.