商品簡介
The president of Stonyfield Farm organic yogurt shares the company's strategies for being both environmentally conscious and profitable, drawing on his own experiences, as well as the practices of such companies as Newman's Own and Timberland, to demonstrate successful applications in counterintuitive business. 125,000 first printing.
作者簡介
Gary Hirshberg is the husband of Meg Hirshberg and the father of three teenage yogurt-eaters. He is President and CE-Yo of Stonyfield Farm, the world's largest manufacturer of organic yogurt. Gary is a New Hampshire native, and has received four honorary doctorates and has won numerous awards for corporate and environmental leadership from organizations in the United States.