TOP
0
0
即日起~6/30,暑期閱讀書展,好書7折起
Valuing an Entrepreneurial Enterprise
90折

Valuing an Entrepreneurial Enterprise

商品資訊

定價
:NT$ 3021 元
優惠價
902719
無庫存,下單後進貨(到貨天數約30-45天)
可得紅利積點:81 點
相關商品
商品簡介
作者簡介

商品簡介

Entrepreneurs generally lack the marketing capabilities necessary to bring their new product to market. To engage the resources required to do this, they must somehow place a value on the enterprise. However, all of the methods of valuation currently available are based on the use of historical or current revenues, and therefore are not applicable to an entrepreneurial enterprise with a first-time product. In Valuing an Entrepreneurial Enterprise, Audretsch and Link present a valuation method uniquely tailored to emerging technology-based ventures that have no revenue history to lean on. Unlike many traditional methods, theirs does not take into account the track record of companies and products similar to that being valuated. Instead, it draws on economic theory to formulate a solution to the problem.

The book develops conceptual ground, including trends in entrepreneurship, models of innovation, and the economics of standards and entrepreneurship policy. The authors review the traditional valuation methods and illustrate them numerically with case studies to show how the traditional approach produces an incorrect valuation. The core of the book presents the new methodology and demonstrates how it avoids the pitfalls of past approaches. The authors also show how public policy on technology and infrastructure changes valuations of start-up firms in areas such as stem-cell products and renewable fuels projects.

Valuing an Entrepreneurial Enterprise will serve as a valuable resource for advanced students, economists, financial planners, and valuators interested in new valuation methods and the theory behind them, as well as those interested in entrepreneurship.

作者簡介


David B. Audretsch is Distinguished Professor, Ameritech Chair of Economic Development, and Director of the Institute for Development Strategies at Indiana University. He is an Honorary Professor at the WHU-Otto Beisheim School of Management in Germany. In addition, he serves as a Visiting Professor at King Saud University in Saudi Arabia and as a Research Professor at Durham University, an External Director of Research at the Kiel Institute for the World Economy, Honorary Professor at the Friedrich Schiller University of Jena in Germany. Audretsch's research has focused on the links among entrepreneurship, government policy, innovation, economic development, and global competitiveness. His research has been published in over one hundred scholarly articles in leading academic journals. His books include The Entrepreneurial Society (OUP, 2007) and Entrepreneurship and Economic Growth (OUP, 2006).

Albert N. Link is Professor of Economics at the University of North Carolina at Greensboro. He is the Editor-in-Chief of the Journal of Technology Transfer. Professor Link's most recent books include Public Goods, Public Gains (OUP, 2010), Government as Entrepreneur (OUP, 2009), and Entrepreneurship, Innovation, and Technological Change (OUP, 2007). Currently, he is serving as the vice-chairperson of the Innovation and Competitiveness Policies Committee of the United Nation's Economic Commission for Europe (UNECE).

您曾經瀏覽過的商品

購物須知

外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。

無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。

為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。

若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。

優惠價:90 2719
無庫存,下單後進貨
(到貨天數約30-45天)

暢銷榜

客服中心

收藏

會員專區